|
|
|
Western Railways calls OOH players for 7-year contract; minimum bid amount over Rs 280 cr |
|
|
Jindal Stainless, DTC lock horns as Phase II Bus-Q-shelters project comes to a standstill |
|
|
OOH Media in strategic tie-up with Blue Foods restaurants chain |
|
|
The Meltdown: Peak season fails to cheer outdoor industry as ad spends dip 40 pc |
|
|
7 Seas bags ad rights between Mumbai’s Churchgate and Grant Road railway stations |
|
|
Graphisads bags 5-year OOH advertising rights for Srinagar Airport |
|
|
Posterscope India comes up with its first outdoor innovation for E-Zone in Mumbai |
|
|
JCDecaux teams up with Aaren Initiative and O&M to promote mobile services in Delhi |
|
|
Bangalore Transport Corp assigns PIS rights for bus shelters to Keltron India |
|
|
MMRDA syncs with OOH players to beautify Mumbai bus shelters; plans afoot for AC bus shelters |
|
|
Fun Cinema, IMRB join hands to gauge effectiveness of multiplex branding |
|
|
The ‘house’ that Jagran Engage built for Airwick |
|
|
Atin Promotion & Advertising wins 3-year contract for bus grab handles on Jet Airways buses |
|
|
Big Street joins hands with Nielsen to gauge OOH effectiveness of Delhi Metro |
|
|
Future TV to install and operate its network at Radhakrishna Group’s Foodland Fresh |
|
|
TDI International bags 7-year OOH advertising rights for Cochin Airport for Rs 70 cr |
|
|
OOH Media and The Nielsen Company unveil findings of OOH Metrics research |
|
|
BMC’s Vision 2050 for Mumbai’s street line |
|
|
EncycloMedia Networks creates 3D illusion to promote HP’s ‘all-in-one’ printers |
|
|
Bright Outdoor Media bags 120 billboards on Mumbai’s Mira Road-Bhayander stretch |
|
|
Brooke Bond Lipton Tea assigns OOH & digital duties to OgilvyAction on project basis |
|
|
Laqshya Media bags 5-year OOH ad rights for Coimbatore Airport for Rs 31.20 cr |
|
|
Manhattan Communications bags OOH rights for Badamtala Durga Puja organisers in Kolkata |
|
|
OOH Media conducts ‘share-n-learn’ forums, OOH Share |
|
|
US Advertising bags one-year tender for 700 DTC bus shelters in Delhi |
|
|
IndustrySpeak: Indian OOH players feel the ripples of Lehman Brothers` bankruptcy |
|
|
Network Media Solutions to offer OOH branding services at India’s largest glass façade |
|
|
Real Image acquires US patent for its media and advertising distribution and tracking system |
|
|
Jagran Engage bags OOH rights for Moradabad railway station, UPSRTC bus stands |
|
|
Aegis Media India launches Posterscope India |
|
|
JCDecaux syncs with Pickle for ‘save electricity’ campaign in Delhi |
|
|
SatNav Technologies launches GPS navigation product for retail chains in India |
|
|
Raj Thackeray’s diktat against the Bachchans: Idea hoardings bear the brunt |
|
|
IndustrySpeak: Can Big Street weather the economic downturn, and turn Skywalk into a profitable deal? |
|
|
Saket Advertising bags 3-year advertising rights for Prayag Raj Express |
|
|
Jindal Stainless bags 10-year tender rights for 400 DTC Bus-Q-Shelters in Delhi |
|
|
IndustrySpeak: BMC order to use LEDs for billboards worries OOH players |
|
|
Digital Signage Asia 2008 to be held in October; to highlight flexibility & bandwidth of medium |
|
|
Parivartan acquires selling rights of 47 public utilities in NDMC area |
|
|
“Over time, Future Media has plans to launch its own in-store radio network” |
|
|
Idea Cellular effects ‘world’s biggest single city launch’ in Mumbai |
|
|
Laqshya Media bags branding rights of Bangalore Airport bus shuttle service for 6 years |
|
|
Big Street pays Rs 79 cr to walk the Mumbai Skywalk for next 10 years |
|
|
IndustrySpeak: Advertising in Indian airports takes wings on multi-crore deals |
|
|
Multiplex advertising showing promise with OOH players bullish about medium |
|
|
OOH Media, too, salutes India’s Olympic hero Abhinav Bindra |
|
|
Idea Cellular goes far with 141 Wall Street’s OOH innovations |
|
|
Accord Advertising to brand rear glass panels of Star Buses in Mumbai |
|
|
MPG’s Active looks to strengthening base, explores new mediums of innovations |
|
|
Ambient media under the scanner at the Non Traditional Media Summit |
|
|
‘The important model for the future is to position OOH media as a likeable platform’ |
|
|
“In-store radio plays a big role in setting the ambience within a store” |
|
|
Future TV unveils six new offerings catering to different consumption formats |
|
|
BMC diktat on commercial rates for political banners and hoardings across Mumbai |
|
|
UNICEF, OOH Media join hands for ‘Uniting for Children’ campaign |
|
|
Six players in the fray for Mumbai Skywalk contract; winner to be declared this week |
|
|
BBMP’s fresh notifications have Bangalore’s outdoor industry worried |
|
|
OOH Media launches on screen property OOH Cares |
|
|
Laqshya Media, Times OOH, TDI Intl, P-Corp, ETA in race for ad rights of Kochi & Coimbatore airports |
|
|
Intergrid Media forays into street furniture segment in pact with Fumes International |
|
|
Industry Speak: Indian Railways, the new OOH media vehicle |
|
|
Graphisads acquires sole marketing rights for 40 sites in Delhi |
|
|
Clear Channel revamps nationwide operations; to split media buying and asset ownership biz |
|
|
Jindal Stainless’ OOH outfit Parivartan bags rights of 367 bus shelters in Chennai |
|
|
Flashed Yesterday: Pradeep Guha launches OOH company Street Culture |
|
|
ZEEL CEO Pradeep Guha launches OOH company Street Culture |
|
|
Private equity, realising the power of out-of-home media |
|
|
MAM Movies ropes in OOH Media as OOH partner for ‘I am the Change’ film project |
|
|
Future Media introduces interactive display GestureTek |
|
|
Ban on hoardings sends rates of other OOH media in Chennai skyrocketing |
|
|
OAC 2008: ‘Outdoor needs a fundamental rethinking of conventional business & marketing strategies’ |
|
|
OAC 2008: ‘Simplicity pays off, while complexity might not attract the masses’ |
|
|
OAC 2008: O&M dominates Outdoor Advertising Awards with 20 metals |
|
|
Digital Signage Networks in strategic pact with BSE to give instant stock updates |
|
|
OOH Media unveils new media planning package to target specific audiences |
|
|
Absolute 3D Visions comes up with India’s first spectacles free 3D screens |
|
|
Warburg Pincus investing Rs 276 crore in Laqshya Media |
|
|
MIC Electronics wins Delhi Metro LED tender for Rs 45 crore |
|
|
Network Media comes up with digital solutions in Mumbai’s High Street Phoenix complex |
|
|
Tapping Churchgate to Virar @ Rs 5 lakh a month |
|
|
VIA OOH adds multiple properties in Delhi, Gurgaon, Mumbai |
|
|
Bringing the ‘Heartland of the Mumbai Roadside’ to the forefront |
|
|
Laqshya to provide impetus to Calcutta Ad Club creative excellence awards |
|
|
Laqshya is OOH media partner of IIFA Awards |
|
|
MPG gets ‘Active’ in OOH arena |
|
|
“Bluetooth technology can enable real-time interaction with TG” |
|
|
Media Mindscape to handle OOH duties for UTVi channel |
|
|
Mudra, The Works, idream teams win at 2008 OOBY Awards |
|
|
121 Technologies unveils new Bluetooth/SMS enabled easyTXT smart signage |
|
|
‘Digital OOH is not consumer engagement, but consumer entrapment’ |
|
|
Limca takes a ride along India’s highways in new OOH campaign |
|
|
EasyCabs out to drive in advertising on radio cabs |
|
|
Outdoor Advertising Convention to bring OOH industry under the scanner; Times OOH to sponsor OAA 2008 |
|
|
Orienta Cine Advertising bags on-screen media rights from Fame Multiplex |
|
|
The Khali effect: Laqshya, Ten Sports go all out to celebrate WWE wrestler’s homecoming |
|
|
Luminelle Solar Technologies bags rights for 100 bus shelters in Bhopal |
|
|
Future Media to host creative minds on defining trends for in-store communication |
|
|
Laqshya Group sets up world’s first air conditioned public bus shelters in Dubai |
|
|
Integrid Media signs deals worth Rs 4.5 crore per month with 3 OOH media owners |
|
|
Georgia Aquarium selects Infosignz to power its digital signage network |
|
|
Farid Kureshi leverages domain expertise through ‘Via OOH’ venture |
|
|
Farid Kureshi leverages domain expertise through `Via OOH` venture |
|
|
OOH Media ties up with CNBC TV18 for Emerging India Awards 2008 |
|
|
A brush with JetLite campaign gives birth to Air Deccan’s ‘We’d rather you smile :)’ campaign |
|
|
Get the shoes out to get customers in – Reebok’s mantra for Hexride |
|
|
Future Media acquires media rights of 3 properties in the ‘ambience of consumption’ |
|
|
Big Street bullish on use of street furniture |
|
|
BILT signs on Percept OOH for its outdoor duties |
|
|
Future TV seeks compelling communication via ‘Gone in 30 Seconds’ film contest |
|
|
Percept Out-of-Home bags outdoor duties for UTV Movies |
|
|
After Mumbai, Meru Radio Taxis come to Delhi; prove to be good OOH platform too |
|
|
OOH advertising in India goes eco-friendly |
|
|
C2E Technology Labs goes live with in-tunnel ads in Delhi Metro |
|
|
InfoSignz to launch in India on March 10; introduces free digital signage platform |
|
|
OOH Media introduces new media planning tool ‘flexicasting’ |
|
|
Future TV puts consumers at a vantage point |
|
|
Eye Candy Visuals does some billboard innovation for Maruti Suzuki’s Grand Vitara |
|
|
Fourth edition of Outdoor Advertising Awards to be held on June 27-28, 2008 |
|
|
Ooha sets up first free Internet kiosk in Chennai, to benefit users and advertisers alike |
|
|
Ogilvy Activation, HT, BMC undertake innovative ‘Don’t drink and drive’ campaign in Mumbai |
|
|
Ogilvy Activation gets Vodafone roaming at Goa Airport |
|
|
Budget Wishlist: OOH industry wants lowering of total duties to 16 pc from 34 pc |
|
|
Laqshya Media to give an outdoor boost to ‘Jodhaa Akbar’ |
|
|
Digital Signage Networks brings interactivity to digital screens |
|
|
Jagran Engage goes digital in Bangalore, gets exclusive rights to market 4 key flyovers |
|
|
PVR forms JV with Thailand’s Major Cineplex Group to develop lifestyle entertainment concepts |
|
|
AMO Communications, Future Media to promote Goa Tourism via in-store medium |
|
|
OOH Media roped in as OOH TV partner for Corporate Olympics |
|
|
Microsoft unveils digital advertising technologies at its fourth annual Demo Fest |
|
|
Bharat Petroleum, Future Media join hands to launch TV screens at petrol pumps |
|
|
C2E Technology Labs ready to unveil in-tunnel ads in Feb; Kotak Life Insurance brought in as first advertiser |
|
|
BMC issues new guidelines for OOH advertising space in Mumbai |
|
|
Flashed Yesterday: Times OOH adds outdoor business worth Rs 30 crore to its kitty in Jan 2008 |
|
|
Times OOH adds outdoor business worth Rs 30 crore to its kitty in Jan 2008 |
|
|
Advertisers reach out for Indoor Media’s unique Asian marketing menu mix |
|
|
LiveMedia chalks out aggressive growth plans for 2008 |
|
|
OOH Media introduces love vignettes for Valentine’s Day |
|
|
Ogilvy Activation ‘submerges’ a city to create awareness about global warming |
|
|
Tata Tea now in the out-of-home beverage segment |
|
|
OOH Media in strategic partnership with IIT Bombay’s Techfest 2008 |
|
|
Flashed Yesterday: Lehman Brothers and Goldman Sachs pick up 20 pc stake in Times OOH |
|
|
Lehman Brothers and Goldman Sachs pick up 20 pc stake in Times OOH |
|
|
Big FM goes 360 degrees for its ‘Chipak Ke Jeeto’ contest |
|
|
Integrid Media to expand in OOH advertising activation space, to build own portals |
|
|
The Mumbai Festival 2008 ropes in OOH Media as exclusive out-of-home partner |
|
|
Jagran Engage to increase footprint in Hindi heartland; bags sole hoarding rights in Aligarh |
|
|
View 24*7 launches OOH TV channel Sellivision |
|
|
C2E Technology Labs adapts in-tunnel technology for Delhi Metro |
|
|
“Cafes, late-night leisure centres, cineplexes are offering an increasingly out-of-home lifestyle” |
|
|
vJive Networks and NewsMarket to bring international news video to 100,000 PoPs by 2010 |
|
|
Pyramid Saimira acquires 51 per cent stake in Dimples Cine Advertising |
|
|
Clear Channel Bangalore creates outdoor buzz for RU Nutz |
|
|
IndustrySpeak: Does Mumbai need regulation for OOH advertising? |
|
|
Flashed Yesterday: CVL Srinivas appointed CEO of media convergence co. SureWaves |
|
|
CVL Srinivas appointed CEO of media convergence co. SureWaves |
|
|
OOH Media in strategic tie-ups with Shoppers’ Stop, Trent Ltd and Oxford Bookstore |
|
|
IOAA proposes standing committee on OOH developments for Mumbai |
|
|
Times OOH dons new visual identity |
|
|
DNA’s ‘Famous Last Words’ campaign wakes up Mumbai to evils of drunken driving |
|
|
Starcom MediaVest Group launches OOH arm, Navia, in Malaysia |
|
|
Clear Channel conveys ‘Birla Plus is now UltraTech’ with 1,350 sites in 82 cities |
|
|
JCDecaux wins advertising contract for Bangalore International Airport |
|
|
Mediaware Infotech develops ERP system for outdoor media companies |
|
|
Outdoor specialists welcome Delhi’s new OOH policy |
|
|
International: The Best Out-of-Home Strategy? Surround Them |
|
|
Future TV introduces contests for consumer interactivity |
|
|
Crayons Communications initiates first helicopter giant banner operation in Dubai |
|
|
OOH companies unite under Indian Outdoor Advertising Association (IOAA) |
|
|
OOH companies unite under Indian Outdoor Advertising Association (IOAA) |
|
|
HP India bets big on digital printing and outdoor advertising in India |
|
|
Flashed yesterday: Out-of-home TV company OOH Media acquires AdImpact |
|
|
Out-of-home TV company OOH Media acquires AdImpact |
|
|
Flashed yesterday: Big FM launches OOH division ‘Big Street’; kicks off with display rights in Delhi Metro |
|
|
Big FM launches OOH division ‘Big St |