Top Story


Home >> Out-of-home >> Article

AAI invites bids for ad rights for Jammu and Kolkata airports

Font Size   16
AAI invites bids for ad rights for Jammu and Kolkata airports

The Airports Authority of India (AAI) has invited bids under the ‘two-packet system’ from ad agencies for advertisement rights at the Jammu and Kolkata airports.

At the civil airport at Jammu, the ad rights are for approximately 400 passenger baggage trolleys along with their retrieval and maintenance. The contract will be awarded for a period of three years and shall attract a minimum reserved license fee of Rs 180,000 per month. The EMD required is Rs 197,000.

AAI will initially provide 400 baggage trolleys to the licensee, for which the licensee shall pay the quoted license fee along with 10 per cent annual compounded escalation. In case of additional trolleys, the licensee shall pay license fee at the applicable rate for additional trolleys from the date of introduction of such trolleys.

As per the eligibility criteria specified, interested parties should have a minimum experience of two years in the advertisement display business or trolley management services at transportation centres such as airports, seaports, railways as whole, bus terminals, including bus shelters, etc.

Hoteliers, airlines, including foreign airlines, business and industrial houses, courier agencies, shopping malls, etc., having more than two years of business existence will also be eligible for the contract.

All participating firms should have a minimum annual turnover of Rs 10 lakh from the business for which the experience is claimed. Documentary proof to this effect will have to be submitted along with the bid.

Tender documents indicating full details of the license can be availed at on payment of Rs 3,375 from the office of the Airport Director, Airports Authority of India, Civil Airport, Jammu on any working day between 10 am and 5 pm from July 13-22, 2010

Duly completed tender forms need to reach the office of the Airport Director, AAI, Civil Airport, Jammu latest by 2 pm on July 29, 2010. The technical bid will be opened the same day at 3 pm. The date of opening of the financial bid will be intimated separately in due course of time.

Meanwhile, AAI has also invited bids for installation of four ball balloon lights with advertisement displays on them at the domestic and international terminus at Netaji Subhash Chandra Bose International Airport, Kolkata. The EMD required for this tender is Rs 213,000.

The successful bidders shall be required to install these four ball balloon lights at four locations – the domestic terminal building, check-in area, in front of the security hold area, and the arrival hall.

As per the technical specifications, the balloon should be of approximately 1.6 metres in diameter with built-in halogen or any other suitable lamp of 2000 watt inside. It should illuminate a minimum area of around 13000 sq. ft. The balloon lights should be supported on a portable adjustable telescopic stand to the height of 20 ft from the surface and should be mountable through ceiling.

The contract period shall be for three years and attract a minimum reserve license fee of Rs 60,000 per ball balloon per month. In addition, the quoted license fee shall be escalated by 10 per cent every year during the contract period.

Interested parties having a minimum of one year’s experience in installation and maintenance of ball balloon lights with proven technology and advertisement displays on its surface, or similar types of displays, such as air inflated, automatic, powerfully backlit electrical systems at transportation centre like airports, seaports, railways, bus terminals, including bus shelters, shall be eligible for the contract.

The duly completed tender documents have to be submitted by 3 pm on July 16, 2010. The technical bids shall be opened on the same day at 3.30 pm. The date and time of the financial bids shall be intimated separately in due course.

The tender documents along can be availed on payment of Rs 3,000 with written request on any working day between 11 am and 3 pm up to July 9, 2010, from the office of Senior Manager (Commercial), AAI, NSCBI Airport, Kolkata.


Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

FoxyMoron has bagged the digital mandate for one of India’s leading premium menswear fashion brands – Blackberrys. The business was won following a multi-agency pitch

As 2017 almost comes to a close, Ashish Bhasin of DAN crystal gazes at who will win and who will lose in 2018

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends