Top Story


Home >> Media - Others >> Article

Vodafone, join hands to develop India's first private wildlife corridor

Font Size   16
Vodafone, join hands to develop India's first private wildlife corridor

Vodafone India and, the exclusive Indian Planting Partner for United Nation’s Environment Program’s Billion Tree Campaign, have started planting on site 300,000 trees to create India’s first private wildlife corridor between Kanha and Pench national parks.

Ashish Chandra, Business Head – MP&CG, Vodafone India and Bikrant Tiwary, CEO,, led members of their teams to the actual planting site located in the Sijhora Range. This site is jointly protected by three villages – Majhipur, Jogisoda and Chandiya.

A variety of trees, including Karani, Harra, Baheda, Bamboo, Khamer, Ladiya, Mango and Amla, that are local to the region are being planted. Saplings of these are cultivated in special nurseries funded by and then planted on site.

Over 100,000 trees will be planted every year and the entire corridor connecting Kanha and Pench will be developed on 100-hectares of forest land between the two reserves, over a three-year period.

This project will create about 25,000 workdays of direct jobs mainly for women and tribals inhabiting the area in addition to supporting several allied livelihood generating activities such as farming, fruit and honey gathering, etc., on a sustained basis.

The 300,000 trees being planted will also help Vodafone India offset the carbon footprint generated by its offices across the country.

Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body

The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways

The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status

Our typical marketing budget is usually 10 per cent of the topline spend

The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’

The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta

The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions