Kolkata played host to the second regional round of the first ever ‘Media Quotient – what’s your MQ?’, the Media Quiz 2009, on May 20. This round saw a close fight between the top two winners, with Gautam N Roy and Anshuman Roy of JWT pipping the team of Sounak Chakrabarti (Cognizant) and Abhishek (TCS) to the post by a mere 5 points.
‘Media Quiz’ is presented by exchange4media in association with Star News. Mumbai Mirror is the associate sponsor, while Encompass is the event partner.
The Kolkata round saw a total 15 teams participating in the prelims. The other four teams that cleared the prelims were TME, IMS Learning Resources, ABP and Octette.
The Media Quiz now moves to Mumbai for the grand finale on May 22. The top two winning teams from Delhi and Kolkata will be flown in for the finale in Mumbai.
Quizmasters Sam Balsara, CMD, Madison India, and Amitava Sinha, Executive Vice President and Managing Partner, Rediffusion Y&R Group, really taxed the grey cells of the participants and crowds alike with their questions.
B Sridhar, Group Director - Media Services at Innocean Worldwide, has conceptualised and compiled the Star News Media Quotient Quiz.
The Media Quiz 2009 was attended by some of the prominent media personalities like Sailesh Gupta of the Jagran Group, Amit Ray of Lintas, Noomi Mehta of Selvel and many more.
Star News is the presenting sponsor for the Media Quiz, while Mumbai Mirror is the associate sponsor. Encompass Events is the event partner, while the audience poll sponsor is Career 360. Creatigies is the marketing partner; mike sponsor is Fever FM; gift sponsors are Nokia, KFC, Reebok, DT Cinemas, Liberty Shoes, and Granola bars; while Joy Travels is the hospitality partner. The initiative has been supported by the Advertising Club Calcutta.
Kolkata to find out its Media Quotient today at the Media Quiz 2009
Team Samridhi emerge winners of the Delhi ‘Media Quiz’