Satyam Computer Services Limited (SCSL) has identified 5Cs - Communication, Collaboration, Competency Enhancement, Customer Intimacy and Competitive Edge as the pillars for future growth.
In its annual report the company stressed on the 5Cs to ensure customer orientation remains the core of its philosophy. It is the starting point of the company’s initiatives and the catalyst of the future.
The company’s emphasis on building long-standing relationship with clients has proved to be a success and has made it possible for it to explore new business opportunities with existing clients.
SCSL sees communication as a crucial factor that contributes to smooth functioning. Satyam would encourage straight-line communication where hierarchy supports the processes of communication, instead of hindering it. Active collaboration among various circles is the only effective way to meet the demands of customers, hence, it is a principle that is recognised and rewarded at Satyam.
Complementing the efforts in strengthening customer intimacy are frequent interactions at various levels with customers right from the top management to the actual project team in order to serve the customers better.
The company proactively utilises the quality processes, domain knowledge, best practices and best-of-breed technological know-how in giving a competitive edge to the customers’ business strategies.
Source: Financial Express