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Prasar Bharati to host Commonwealth Broadcasting Association conference today

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Prasar Bharati to host Commonwealth Broadcasting Association conference today

Prasar Bharati will co-host the 26th general conference of the Commonwealth Broadcasting Association (CBA) in New Delhi from February 15. The theme of the four-day conference is ‘Making a difference in the multi-platform world’. The conference, which will be inaugurated by I&B Minister Priyaranjan Das Munshi, is expected to attract more than 250 delegates from over 100 Commonwealth nations.

The inaugural function, to be presided over by Prasar Bharati Chairman, M V Kamath, will have a welcome address by K S Sharma, CEO, Prasar Bharati, while S K Arora, Secretary, Ministry of Information and Broadcasting, will deliver the keynote address in the presence of Elizabeth Smith, Secretary General, CBA. The inaugural function will be telecast live on DD National and DD India.

The conference will have several key speakers from India and other Commonwealth countries. Abdul Wahid Khan, ADG for Communication and Information, Unesco, will dwell on public service broadcasting in a multi-platform world, while Prannoy Roy, President, NDTV, will give a talk on ‘Making a difference: Income and Impact’. Prasar Bharati CEO Sharma and Punit Goenka, Director, Zee TV will talk on ‘News content, new platform’. Naveen Kumar, Director General, Doordarshan; Richard Sambrok, Director, BBC World Service and Global News; Dali Mpofu, Group CEO, SABC, will discuss the issue of ‘Survival strategies for public broadcasters’.

Irene Khan, Secretary General, Amnesty International, will be giving her address on ‘Media’s role in development, including human rights’, while Brijeshwar Singh, Director General, AIR, and Alan Booth, Controller (marketing) BBC World Service, will be the other prominent speakers.

Discussions apart, there will also be live demos on emerging medium of podcasting at the conference. Another highlight of the conference will be the CBA Awards, which will be presented on February 16. The Awards ceremony will be compered by Mark Tully, formerly of BBC. The CBA Annual General Meeting and elections will also form part of the agenda of the four-day conference.


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