Top Story

e4m_logo.png

Home >> Media - Others >> Article

Percept Activ does Halla Bol for Uninor

29-November-2011
Font Size   16
Share
Percept Activ does Halla Bol for Uninor

Percept Activ, the Strategic Business Unit of Percept Sports & Entertainment, recently organized the ‘Halla Bol – keep winning every day’ event for Uninor on November 11, 2011 at Courtyard Marriott, Ahmedabad.

The objective of the event was to provide a platform for the employees and channel partners of Uninor in Gujarat to interact directly with the top management and also to reward the individuals & teams following the company’s success. The Halla Bol event was graced by Sigve Brekke, Managing Director, Uninor and Jon Fredrik Baksaas, President & Group CEO of Telenor. The employees interacted with the delegates through a creatively planned skit; amplifying the relationship and also showcasing the traditions of Gujarat.

Percept Activ conceptualized and executed a series of activities during the Halla Bol event ranging from a traditional style of welcoming the guests to designing a theme pavilion, from a coffee session of Uninor employees with the delegates to kicking off a bike rally for field visits, from rewarding the deserving employees & channel partners to a special performance showcasing Gujarat’s ethnic dance.

Commenting on the successful execution of the event, Sanjay Shukla, Chief Operating Officer, Percept Activ said, “We have been executing the promotional and BTL activities for Uninor over a year now on regular basis, but this is our first big step into executing their events. With flawless planning and execution of this event we are hoping that the relationship with Uninor goes on smoothly for many more years to come.”
The seamless execution by Percept Activ made Halla Bol a successful event by reinforcing the employees’ relationship with the top management and by showcasing Indian culture to the international delegates.

 

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO