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Marico and Onida get media savvy, get media managers on board

01-December-2005
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Marico and Onida get media savvy, get media managers on board

Electronics major Onida and FMCG major Marico have both got new media managers on board. While Dnyanada Chaudhari joins Marico as Media Commercial Manager, Melwyn Gonsalves has joined Onida as Media Manager.

Chaudhari has over nine years’ experience, having worked with FCB Ulka for nearly eight years handling strategic planning and media buying. She was also part of Lodestar’s Labcenter team. Her latest stint was at ICICI Prudential handling Media Investments.

Chaudhari moves to the FMCG sector from a financial background. Speaking about her new appointment, she said, “It’s a privilege to be on Marico board. It’s a natural progression and it helps to raise the bar in life.”

Meanwhile, Gonsalves moves in from Starcom, where he was Account Group Head, to join Onida. In his new appointment, he will be handling all media related activities of the electronics company. Gonsalves, who has five years of work experience, had worked with Carat’s Mumbai and Singapore offices before joining Starcom.

On his move from an agency to a marketing company, Gonsalves said, “It’s a little premature for me judge and talk about the move, but I am happy. At present, I am going through my induction and hope for the best.”

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