Top Story


Home >> Media - Others >> Article

Lokmat Times Media Conclave 2008 to make sense out of news

Font Size   16
Lokmat Times Media Conclave 2008 to make sense out of news

At a time when Rakhi Sawant’s antics get equal news footage, perhaps sometimes even more, than the farmers’ suicides in Vidarbha, credibility of news goes out of the window. In order to take stock of what is wrong (or right) with journalism and news reporting today, Lokmat Times is organising a Media Conclave on March 27 in Aurangabad. The Conclave also marks the English daily’s 21st anniversary on March 31.

Top media personalities will express their views on the topic ‘Journalism Today: Sense or Sensation?’ The distinguished participants at the Conclave include Congress spokesman Abhishek Manu Singhvi; Rajdeep Sardesai, Managing Editor, IBN; Anurag Batra, Editor-in-Chief, exchange4media; litterateur Javed Akhtar; BS Lali, CEO, Prasar Bharati; Nalini Singh, Managing Editor, TV Live; public speaker Suhel Seth; BJP spokesman Prakash Jawdekar; Vijay Darda, Chairman of Lokmat Group of Newspapers; and, Rajendra Darda, Chief Editor, Lokmat Group.

As for the choice of topic for the Conclave, it was felt in several quarters that today media was often blowing small events out of proportion and that ‘Sensation’, rather than ‘Sense’, was driving the coverage.

Thus, we have a Raj Thackeray getting a big boost to his political career with his remarks against North Indians and the media generating a lot of unnecessary heat giving him huge coverage.

Crime seems to have become the hot favourite of TV channels. Recreating crime scenes with all the gory details and over-the-top presentations have become commonplace.

So the relevant questions are – is media losing restraint? Has sensationalism become its obsession? Or does media still play the role of a watchdog of the society? Is media really focusing on issues relevant to national development and espousing the cause of its readers/viewers?

These and many more questions are expected to be raised and answers sought at the Conclave.

Meanwhile, as part of the 21st anniversary celebrations of Lokmat Times, an art exhibition called Shlok-2008 would also be inaugurated in Aurangabad on March 27. Venugopal Dhoot, Chairman, Videocon Group, would formally inaugurate the exhibition.

‘Shlok’ is a product of Jawaharlal Darda Kala Akademi, set up in Nagpur in the memory of Shri Jawaharlalji Darda, a statesman and veteran journalist, who had immense love and respect for arts.


Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO