Infosys has topped the ACNielsen Corporate Image Monitor survey for the fourth year running. Two other IT giants, Wipro and TCS, have been featured among the top ten ‘most favourable companies’ along with Infosys, while information technology as an industry has retained its position as the most reputable sector.
The ACNielsen Corporate Image Monitor is an annual syndicated study conducted by ACNielsen ORG-MARG. The study is conducted and designed to measure key perceptions of the performance of leading corporations in India, to help benchmark company image and reputation. The actionable insights provided by the study help companies prioritise policies and chart future growth plans.
“In its sixth year, the ACNielsen Corporate Image Monitor is well received by organisations across India. The IT sector has gained momentum in India for some years now and is very well perceived by Indians. What is interesting this year is how auto and steel companies have started to make their presence felt,” said Prasenjit Das, Associate Director, ACNielsen, India.
“This could be attributed to the economic upheaval the country is witnessing, bringing with it an overall positive outlook of the manufacturing sector,” he added.
In ACNielsen 2006 Corporate Image Monitor, significant improvements have been seen in the auto industry for the last two years. In this round, there are two automotive companies – Bajaj Auto (3rd) and Maruti Udyog (9th) in the Top Ten Corporate Reputation Index. Tata Steel, the only steel manufacturer in the list, has improved significantly from last year.