The International Advertising Association (IAA) has called for entries for the annual global advertising competition, IAA Dentsu InterAd XI Global Student Competition. The competition, held for university students across the world, selects its World Champion after two judging rounds – regional and international. The judging done by worldwide communication professionals will test the university students’ ability to work in agency-style patterns for real-world clients.
The competition provides university students to be professionally evaluated by a committee of marketing communications professionals and allows them to gather market data and prepare a marketing plan and supporting creative materials. The two-step judging process makes sure that the entries are evaluated thoroughly and winners of regional competitions advance to the international competition.
In this edition, the competition will support the UN Millennium Campaign, and also highlight the eight Millennium Development Goals (MDG) for improving world prosperity by 2015.
The Indian Chapter of IAA is calling for entries from universities and colleges across the country for the competition. All participants will be recognised by IAA and the InterAd XI World Champion team will receive a trophy plus travel allowance of up to $7,500 to present their award-winning proposal at a United Nations event.
This IAA event is partnered by Dentsu, Inc and the registrations will close on December 15, 2006.