HomeShop18, India’s virtual shopping brand from the Network18 Group, has joined hands with SBI Card to add a whole new dimension to virtual retail. This long-term association offers unparalleled convenience of ‘anytime shopping’ for the credit card holders, not only giving them an edge, but also exciting prices and propositions from the comfort of their homes. HomeShop18 offers quality products to its customers through different channels like TV, e-commerce and catalogues.
Through this alliance, 35,00,000 SBI Card holders will receive a catalogue that offers a range of exciting value-added products from various categories like electronics, jewellery, home and kitchen, lifestyle, children and toys, and much more. HomeShop18 has also created a URL on its website especially for the cardholders so that they can log in directly and access the catalogue online.
Committed to providing superlative quality, exceptional value and unmatched convenience to its consumers, HomeShop18 has developed a proficient nationwide logistics footprint of over 2,000 cities across India.
Expressing his views on the tie-up, Sundeep Malhotra, CEO, HomeShop18, said, “In our effort to reach out to more customers directly, we are delighted to tie up with SBI Card. With SBI Card’s vast consumer base and our robust product range and efficient logistics reach, this strategic alliance would help provide exceptional value to consumers. We make a great team together and with this association, we are confident that SBI Card users would get the benefits of exciting products, exceptional value and outstanding shopping experience.”
Commenting on the tie-up, Nirupam Sahay, VP-Marketing, SBI Card, said, “SBI Card is always looking at opportunities to provide more value to our customers, and to make their life simple. The tie-up with HomeShop18 provides our cardholders a choice of products across various categories at great prices, and all through an extremely simple online process.”