General Motors launched its mini car, Chevrolet Spark, in the Capital on April 17. Rick Wagoner, Chairman and CEO, GM, launched the much-anticipated car.
Chevrolet Spark is available in four models. The base model is priced at Rs 3.09 lakh (ex-showroom Delhi), while the most expensive model would cost Rs 3.89 lakh. However, the top-line model, which is equipped with ABS and Alloy wheels, is priced at Rs 4.24 lakh.
Wagoner said, “GM has made growth in India a priority. Last year, we began the construction of a new manufacturing facility and introduced three new Chevrolet products. We are keeping up the momentum this year with the introduction of the Spark, which gives GM an entry in India’s predominant market segment.”
According to GM India, President and Managing Director, Rajeev Chaba, “The Chevrolet Spark is the world’s newest-generation compact city car. It sets a new standard for its segment through its modern design, clever space utilisation, affordability and solid engineering.”
GM India’s share in the domestic car market is currently around 2.8 per cent. The company is, however, aiming at notching up around 10 per cent market share by 2010.
The five-seater Chevrolet Spark has a 2,345 mm wheelbase and is equipped with S-Tec engine. The mini car is equipped with a driver air bag that will be available shortly post-launch, 2.5-mph impact-proof front and rear bumpers and tubeless tyres.
The Chevrolet Spark comes with a three-year/100,000-km standard warranty and a service interval of 5,000 km. Due to capacity constraints, the Spark will initially be available only in India’s Northern and Western markets. It will be rolled out later in other markets over a period of 90 days.