Top Story


Home >> Media - Others >> Article

Friends & family pray for V Ramani’s speedy recovery

Font Size   16
Friends & family pray for V Ramani’s speedy recovery

V Ramani, who was amongst one of the first names to have been associated with the digital space in India, is hospitalised and said to be critical. His friends, many of whom he had met and stayed connected through the Indian advertising and media industry, and family are praying for Ramani’s speedy recovery.

Ramani, who had graduated with a mathematics degree from K J Somaiya College in Mumbai started his advertising career in 1982 with Lintas. Prior to that, he had taught actuarial sciences at LIC. At the time, he was working on Unilever brands. He moved on in December 1989 to join McCann Erickson in Delhi as its Director for media planning and buying. From McCann, Ramani was headed to Ulka and then in 1993, he joined Contract Advertising, where he stayed for three years.

His digital career was to begin soon after. From 2000, Ramani saw many avatars from Mediaturf to Connecturf and Ignitee. In November 2011, Ramani had another news for the industry, when he launched another venture Parietal in partnership with Harminder Datta, who was formerly Chief Strategy Officer at Ignitee with the aim to bring consumer focussed planning back to the media industry.

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

The mall has a diverse range of media formats that includes, billboards, backlit kiosk, pillar wraps, product/promotion display spaces etc.

The beauty of the internet business is that as your cost curve flattens, your revenue curve keeps growing up and that's why the valuations are so high, said Ashish Hemrajani, Founder-CEO, BookMyShow

While domestic and international brands are competing for a bigger pie of the growing digital content market, Reliance Jio with its Jio Studios has added a new dimension to this competition.