The advertising, media and communications institute FMCC (Futuristix Media Communications Center) is organising a day-long seminar titled Human Capital Forum in the Capital on Friday, March 2.
The forum would address crucial people issues impacting the advertising, media and communications fraternity. The discussions and deliberations shall be steered by leading practitioners including Ajay Upadhyay, VP, Corporate Affairs, Percept; Anjani Kumar, VP, HR, Sony Entertainment Television; Arvind Wable, MD and CEO, FCB Ulka Delhi; AP Parigi, MD and CEO, Entertainment Network India; Charles B Jenarius, Group CEO, Carat India; CVL Srinivas, media expert and ex-CEO, Maxus Asia-Pacific; Geetanjali Pandit, Director, HR, India Today Group; Jwalant Swaroop, Director, Lokmat Group of Newspapers; Meeenakshi Madhavani, Managing Partner, Spatial Access; Nikhil Mirchandani, MD, NGC Network Asia; Pradeep Gupta, CMD, Cyber Media; Rahul Kansal, Director, Brand Times Group; Raj Nayak, CEO, NDTV Media; Saikumar, CEO, TV 18 Media; and Sunil Lulla, CEO, Times Global Broadcasting, among others.
The panel discussions will be on ‘managing the younger workforce’, ‘talent and its paucity: real or self-inflicted,’ ‘salaries: the gold rush: is it for real’, ‘evaluation of editorial performance and work-life balance versus money’ etc. A debate on ‘HR–not a business partner’ will bring forth the best arguments for and against the motion.
Outlining the importance of the seminar, FMCC Founder Sajal Mukherjee said, “It has been a long-standing objective of FMCC to create and train talent for the media/advertising industry. Our industry is propelled by people. They make the difference and act as growth drivers. Till now, we have examined every nut and bolt contributing to the sporadic development of this industry, but the people aspect has remained largely unexplored.”
'FMCC Human Capital Forum' is presented by Timesjobs.com in association with Nai Dunia.com. exchange4media is the online media partner while the forum is supported by Brandsum.com and Sahara.
This forum will raise certain questions surrounding people practices followed in the industry and their subsequent impact on workforce retention. Questions of second career opportunities, disparate salaries, job recognition, ethics, and communication in times of convergent technology are the other concern areas that shall find voice in the discussion.