The FMCC Human Capital Forum held in the Capital on March 2 discussed wide variety of topics. After a captivating session on the ways to manage the younger workforce, the second session of the day paved the way for discussion on HR.
Titled ‘HR is not a Business Partner’, the session had Ramesh Jude Thomas, Principal Executive Officer, Equitor Management Consulting as the moderator. The panelists included Geetanjali Pandit, Director, HR, India Today Group; Jwalant Swaroop, Director-Advertising and Business Development, Lokmat Group; Navroze Dhondy, CEO, Creatigies; Rashmi Deshpande, VP-HR, Group M; Rohinton Maloo, MD, Cutting Edge Media; Samir Verma, Director, Myriad Consulting; and Sunil Dang, Treasurer - INS and Publisher, Day After.
According to Maloo, “HR is not a business partner, HR is the business in itself.” He felt it is important to invest in human resources by attracting, training, retaining and growing people. “We need to attract HR professionals, support them and empower them,” he said.
For India Today’s Pandit, “HR is a business leader and should be measurable to remain relevant.” She felt that it was important to keep the employees engaged.
Passion, attitude, ability to think on feet, communication skills and strong observation were some of the traits that Myriad Consulting’s Verma looked for when he hired people. He said, “HR can actually turn around companies, since it is tangible in terms of money and returns.”
Dhondy said, “HR is extremely critical. HR will never become a business partner. It is an important part of business, if not handled carefully it will become archaic.”
The post-lunch session dwelt on ‘Talent & Its Paucity: Real or Self Inflicted’. Communications Consultant Sunil Gupta moderated the session while the panelists included Arvind Wable, Executive Director and CEO, FCB Ulka Group; Chintamani Rao, CEO, India TV; Santosh Desai, Head, Future Brands (part of Future Group); Prema Sagar, Principal and Founder, Genesis Burson Marsteller; and Abha Kapoor, Partner, K&J.
Gupta set the tone by saying, “It’s a bit of a conundrum when we talk about talent and its paucity.”
Kapoor admitted, “There is a war for talent. The quicker we accept and do something about it, the better it is.” According to her, the war was across various categories and it was going to intensify further.
She urged everyone to do something about the whole talent issue. “We need to build the DNA of talent acquisition. Let us become obsessed about the acquisition of talent, let us become rock stars of talent, let us together build a new talent pool.”
Sagar summed up her view point by saying, “Attitude is one thing you hire for. Skill sets can be taught.”
FCB Ulka’s Wable lamented the fact that organisations were not doing enough to train and motivate people to stick to a particular organisation. He said, “If you are happy and content you must be stupid, I think it’s a vicious circle that pushes people to quit jobs.”
“You need to have attitude and aptitude, you need to be in an organisation where team work is important. Seniors have to be responsible for nurturing talent,” he said.
India TV’s Rao put forth his views in a crisp manner by saying, “Talent is very real, but it is self inflicted.” According to him, organisations need to look at themselves and find out ways to retain the talent.
The last one to speak was the forthright Desai. He made the audience laugh with his first line wherein he said, “The advertising industry has one talent and that is to talk about one thing endlessly.” He admitted that there was a problem, but there was one could see short-term change.
FMCC Human Capital Forum was presented by Timesjobs.com in association with Nai Dunia.