Others e4m B2B Special: Chemical publications – taping the growth potential

e4m B2B Special: Chemical publications – taping the growth potential

Author | Manish Ranjan | Thursday, Jul 09,2009 9:09 AM

e4m B2B Special:  Chemical publications – taping the growth potential

The chemical industry in one of the oldest domestic industries in India, contributing significantly to both industrial and economic growth of the country. Publications and websites have kept the industry informed about the latest developments and trade news. exchange4media once again takes an in-depth look at trade publications in different sectors in its series titled e4m B2B Special.

The Indian publications are active on three different fronts – print, Web and industry events.

The Print Publications

Some of the leading print publications dealing with the chemical trade include ‘Chemical World’, ‘Chemical Engineering World’, and ‘Chemical Weekly’.

‘Chemical World’ is a bimonthly magazine published by Infomedia. The magazine provides a refreshing insight into the fast evolving business dynamics of chemical and process industries. Infomedia officials claim to have a readership base of over 1.25 lakh. ‘Chemical World’ is regularly referred to by key decision makers in the industry and facilitates better trade contacts and more business opportunities.

‘Chemical Engineering World’, a monthly magazine published by the Jasubhai Group, caters to the chemical process industry. The magazine has emerged as India’s premier technology magazine catering to practicing technocrats and managers in process and chemical industries. Apart from India, the magazine is also circulated in select countries of strategic interest to Indian exporters like the South East Asian countries, the US and the UK.

‘Chemical Weekly’, a weekly trade journal, is published by Sevak Publications Pvt Ltd. The magazine features business news, in-depth market coverage and strategic advice to its readers.

The Websites

Web portals are known as a cyber meeting point for all industry stakeholders. There are a few websites currently active in the market, including indianchemicalportal.com, indian-chemicals.com and chemweek.com.

Indianchemicalportal.com is a complete chemical marketplace giving an insight into the Indian chemical industry with the latest in trade offers, Exim policies, events, organizations, etc.

Indian-chemicals.com displays information about most Indian companies that are involved in manufacturing, trading, producing, importing or exporting all kinds of chemicals in India. The website would be covering most categories in due course like Industrial Chemicals and Intermediates, Printing Inks, Textile Auxillaries, Oils, Fats and Soaps, Surfactants and Ethoxylates, Plastics and Polymers, Bio-Chemicals and Reagent Chemicals, etc.

Chemweek.com, which provides trusted industry intelligence worldwide, has announced a newly-designed magazine and enhanced news and data services at www.chemweek.com.

Industry Events

To enhance the business, the industry organises a number of events, trade shows, conferences and throughout the year.

A quick look at some of the events in 2009.

The Future

Ravi Raghavan, Editor, Chemical Weekly, said, “The journey has been long and tough. Publications need to be able to sweat it out for years (or decades) before they come to be accepted as the first choice of the industry. Fortunately, we have that privilege now and have been growing at about 15 per cent year-on-year. I can see bright prospects for the industry due globalisation and increasing professionalism.”

(With additional from Haresh Kumar)

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