DB Corp Ltd, home to flagship newspapers Dainik Bhaskar, Divya Bhaskar and Saurashtra Samachar, has reported an 18 per cent increase in advertising revenues to Rs 2,357 million in Q1 FY11 from Rs 2,000 million in Q1 of FY10. DB Corp’s consolidated EBIDTA margin stood at Rs 1,136 million, as against Rs 937 million in the corresponding period of last year, up 38 per cent. This EBIDTA margin was driven by growth in advertising revenues.
According to a release issued, DB Corp Ltd has retained position as the largest print media group amongst national dailies with 15.8 million readers across India’s fastest growing markets. The group’s expansion and consolidation initiatives are well under way. Dainik Bhaskar is set to extend footprint in North India with the launch of Jammu edition in August 2010. Dainik Bhaskar’s Ranchi edition is expected to be launched in August-September 2010.
Commenting on the Q1 FY11 performance, Sudhir Agarwal, Managing Director,
DB Corp Ltd, said, “Our performance of the current quarter once again reiterates our optimism for the growing strength of regional print media and DBCL’s endeavours and ability to leverage this potential. Several factors have contributed towards a growth-oriented performance, primarily comprising increased advertising revenues, supported by volume growth. Going forward, we expect factors such as ad yield improvement to contribute to our top line growth. Further, better than expected savings in news print costs will continue to contribute meaningfully towards enhancing operational efficiencies.”