Todays News
 

BARC Ratings: 'Fan' premiere on Sony Max takes slot up 28%

By exchange4media News Service | 2016/Jul/28

In the third week of Pro Kabaddi League-Season 4, the match between Dabang Delhi K.C versus Telugu Titans on Sunday fetched the highest viewership ratings. The telecast of UEFA Euro 2016 Finale played between Portugal and France also benefitted Sony Six (SD+HD) and Sony ESPN (SD+HD). The Men’s Singles and Women’s Singles Final of the Wimbledon Lawn Tennis Championships 2016 fetched impressive ratings for the channels. WTP of the movie ‘Fan’ on garnered good ratings for Sony Max

Mat Baxter appointed Global CEO, Jim Elms named Chairman for Initiative, MD for Interpublic

By exchange4media News Service | 2016/Jul/28

In this role, Jim Elms will be part of the group’s efforts to drive increased collaboration between IPG Mediabrands and the broader network of Interpublic agencies

Jaikishin Chhaproo quits as Media head at Snapdeal

By Priyanka Mehra | 2016/Jul/28

His next destination remains unknown as of now

Facebook, Instagram, Amazon bet big on curated video content

By Ronald Menezes | 2016/Jul/28

Video streaming has become a major focus point for social media platforms. Facebook earlier this month ran a pilot to play offline videos in India. Instagram launched the 'videos you might like category' and Amazon is waiting to release covers from Video Prime. The competition is getting tougher in the video streaming space and more focus is shifted to showing curated video content on smartphones

Hero MotoCorp's Sunil Munjal to step down

By exchange4media News Service | 2016/Jul/28

Sunil Kant Munjal, Joint Managing Director of Hero MotoCorp and Chairman Hero Corporate Services will step down from the Board of Directors of the two-wheeler maker

Bajaj Auto, Amazon, MakemyTrip make it to 2016's most popular ads on YouTube India

By exchange4media News Service | 2016/Jul/28

Showcasing the most engaging ads that people chose to watch, the ten ads clocked an astounding 4 lakh hours of watchtime, with over 60 percent happening on mobile devices

BW Marketing Whitebook launch: Marketers discuss challenges in connecting with consumers with new age technology

By exchange4media News Service | 2016/Jul/28

At the 12th edition of BW Businessworld Marketing Whitebook, marketers discussed the challenges that lay ahead of them in reaching out to audience with respect to new age technology

BW Marketing Whitebook launch: Marketers deliberate on how marketing can be a game changer for biz growth

By exchange4media News Service | 2016/Jul/28

The session that was addressed by Mainak Dhar, Managing Director, General Mills and Saugata Gupta, Managing Director & CEO, Marico, was moderated by Shashi Sinha, CEO, IPG Mediabrands India

Ford invests $15 million in Zoomcar

By exchange4media News Service | 2016/Jul/28

Ford’s venture capital arm flushes in $15 million in Bangaluru based startup Zoomcar which offers self drive car rental service

Pankaj Ojha joins SPR Group as Chief Marketing Officer

By exchange4media News Service | 2016/Jul/28

Pankaj Ojha joins the premium luxury real estate company to spearhead high end projects in Chennai

Intex ropes in Madhuri Dixit as its new brand ambassador

By exchange4media News Service | 2016/Jul/28

The legendary film actor will endorse new range of Washing Machines and Refrigerators