Today News
 
 FMCG, auto, banking, consumer durables markets take a tumble on low GDP growth
Non-conducive macro-economic factors and GDP slowing down could create ripple effect on key sectors which are the driving force behind the advertising and marketing sector in India
 Living Entertainment to bring revenue of Rs 30 crore in next 6-8 months from India: Dr Chandra
Speaking at the launch of the new food-tainment channel Living Foodz, Dr Chandra talks about the launch of 4 new channels under Essel Group's Living Entertainment, making it first Asian network to enter the factual entertainment genre
 Be consumer-obsessed to survive: Sheldon Monteiro at Nasscom Martech
The new age consumer wants to engage with brands at their own convenience and this can happen only when marketing and technology work together, says Sheldon Monteiro, Global Chief Technology Officer at SapientNitro
 Branding is not about advertising, but good delivery: Amitabh Kant
Delivering keynote address at IAA India Chapter’s Silver Jubilee Summit, Secretary, Industrial Policy & Promotion, Government of India, says it is essential to build a brand based on reality
 PepsiCo’s D Shivakumar on judging pulse of the customer by digital listening
“Today the brand is no longer talking to one consumer, but two consumers are talking to each other, with the brand in between,” said D Shivakumar, Chairman & CEO, PepsiCo in his keynote speech at Nasscom MarTech Confluence 2015
 India could be among top 3 ad spenders in the world in 3-4 years: IAA Global Prez Abouhamad
Faris Abouhamad, IAA Chairman & Global President lauds Indian economy for 'leading the way', exporting talent to all parts of the world
 You all have taught me how to be a flexi-brand: Shah Rukh Khan @IAA Summit
"Creating a brand that can change with time is the only truth of brand-building," says Shah Rukh Khan as he draws parallel between building a film career and building a brand. The actor was honoured with 'Advertising Icon Award' at the Summit
 DDB Mudra Group wins creative duties of Dheeraj Realty
GolinOpinion will take on the role of the real estate brand’s PR consultant while Activ Eight Dimensions will be retained as its media planner and buyer
 Mid-day’s Sachin Kalbag to be Editor of The Hindu’s Mumbai edition
Chennai based newspaper The Hindu is all set to launch its Mumbai edition. Kalbag is said to be joining as Resident Editor next month
 Analytical marketers and creative technologists needed: Nasscom Martech panel
The Nasscom Martech Confluence 2015 held in Mumbai yesterday saw an interesting panel discussion on the changing relations between the IT and marketing teams within a brand. The panel was headed by Jim Walsh, CTO of GLobalLogic and consisted of Shridhar Iyer of Citibank, Jyotsana Makkar of Microsoft, Abraham Alapatt of Thomas Cook India
 Anil Singh joins News 24 as Executive Editor
He had recently stepped down as Executive Editor of Aaj Tak after a stint of two years
 Gourav Sharma steps down as CEO, Rajasthan Patrika, Online Division
Following this move, Sharma is slated to work on some upcoming digital projects in near future