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AB InBev appoints Wieden+Kennedy Delhi for Budweiser and Haywards 5000 mandate in India

By content@exchange4media.com | Jul 27, 2017

The agency will work on the strategy and integrated creative duties of both brands as part of the mandate

Amagi Media will launch Thunderstorm technology in India by October

By guestcolumn@exchange4media.com | Jul 27, 2017

Baskar Subramaniam, Co-founder, Amagi says that the technology works in real-time and inserts ads seamlessly within the content stream, rendering ad-blockers ineffective

DAN launches Merkle India, acquires Sokrati

By content@exchange4media.com | Jul 27, 2017

Sokrati co-founder Anubhav Sonthalia will be the CEO of Merkle Sokrati and report to Vivek Bhargava, CEO of Performance, Dentsu Aegis Network India, and Zhengda Shen, President of Merkle Asia Pacific

HT Media appoints Sarabjit Singh Khurana as Chief Revenue Officer - English

By saif.khan@exchange4media.com | Jul 27, 2017

Khurana was previously Hotstar’s Revenue Head. In his earlier association with HT Media, he was spearheading the circulation revenue department

Jury for BW APPLAUSE Awards'17 announced

By content@exchange4media.com | Jul 27, 2017

exchange4media BW APPLAUSE Awards 2017 is aimed at recognising and honouring the quality work experiential agencies are producing in the space of events and experiential marketing across all 35 encompassing categories

Performics.Convonix wins SEO mandate of Jeep India

By content@exchange4media.com | Jul 27, 2017

Jeep India, part of the  Fiat Chrysler Automobiles (FCA) India portfolio, officially entered in the India market in August 2016 with Jeep Wrangler Unlimited, the Jeep Grand Cherokee and the Jeep Grand Cherokee SRT

Rajan Gupta replaces TS Panesar as new AIDCF President

By content@exchange4media.com | Jul 27, 2017

The change took effect after TS Panesar, the erstwhile president, resigned from his post at Hathway

Samsung is Presenting Sponsor for broadcast of Premier League

By content@exchange4media.com | Jul 27, 2017

The broadcast of the much-anticipated football league will be live on Star Sports Select and Star Sports Select HD

SonyLIV teams up with Vikram Bhatt to launch 'Hadh'

By content@exchange4media.com | Jul 27, 2017

Unveils poster to showcase the 9-episode web series; trailer and song to be released soon

The festive season will bring good fortune to the industry: Puneet Anand, GM & Group Head (Marketing), Hyundai

By guestcolumn@exchange4media.com | Jul 27, 2017

Anand speaks about product launches, customer safety and Shah Rukh Khan as the brand ambassador since 1998

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