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Times Internet announces two senior appointments

By content@exchange4media.com | Feb 24, 2017

Rattan Chugh joins as Chief Peoples Officer while Vivek Pandey joins as VP of Growth and Analytics

Carried Yesterday : ZEEL appoints Prathyusha Agarwal as CMO

By content@exchange4media.com | Feb 22, 2017

She was earlier Head of Marketing at Tata UniStore

BIG Magic launches historical drama 'Akbar'

By content@exchange4media.com | Feb 20, 2017

The show is unique because it offers a side of the emperor that has never been portrayed before to popular masses, says BIG Magic spokesperson

Tata Motors, Microsoft India join hands to improve connected experience for automobile users

By content@exchange4media.com | Feb 17, 2017

Tata Motors aims to enhance in-car connectivity and efficiency to provide an enriched mobile experience for its consumers

Pitch Madison Advertising Report 2017: Seven meta trends for marketers by Tata's Harish Bhat

By content@exchange4media.com | Feb 16, 2017

For Marketers who often tend to go trend-spotting to help their brands get the right mix of things the brand custodian of one of India’s oldest and most formidable organisations, Tata Sons may just be the right person to point out these trends. Here are the seven meta trends given by Harish Bhat, Brand Custodian, Tata Sons that will shape the face of global marketing in 2017.

Cannes Lions names Jonathan Mildenhall, CMO of Airbnb, as President of the 2017 Creative Effectiveness Lions Jury

By content@exchange4media.com | Feb 15, 2017

Creative Effectiveness sub-category enhancements announced to recognise the growth in business-driven creativity

Jaguar Land Rover calls for global media agency review

By content@exchange4media.com | Feb 15, 2017

WPP's Mindshare has been the media agency on record for Jaguar Land Rover since 2000 when the brand was owned by Ford

Shamit Bhartia appointed MD of HMVL after relinquishing Joint Managing Directorship at HT Media

By saif.khan@exchange4media.com | Feb 15, 2017

Shamit Bhartia is the son of HT Media’s Chairperson and Editorial Director, Shobhana Bhartia

Majority men spend no more than Rs 5000 on V-Day and expect the same from their women: CashKaro survey

By content@exchange4media.com | Feb 14, 2017

Amazon, Flipkart, Ferns & Petals are top sites to buy Valentine’s Day gifts; clothing, accessories and dinner emerged top gift choices

Tata Tea's new Jaago Re campaign urges India to pre-act, not react

By content@exchange4media.com | Feb 14, 2017

The Jaago Re 2.0 ad film highlights how we, as a country, need to change our behaviour towards social issues

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