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Four OTT shows that have literally stirred over-the-top excitement

By guestcolumn@exchange4media.com | Aug 22, 2017

Inside Edge, What the Folks, Aisha-my virtual girlfriend and Dev DD have created immense buzz on YouTube and social media

Creativeland Asia gets Souvik Datta as ECD for Delhi-NCR branch

By content@exchange4media.com | Aug 21, 2017

With an experience of over 17 years, Datta has worked with leading advertising firms such as Lowe Lintas, DDB Mudra Group, TBWA\India and Contract

DSPORT acquires India broadcast rights of 99th PGA Championships

By content@exchange4media.com | Aug 09, 2017

Live and Exclusive coverage of the 99th PGA Championships in the offing as the Quail Hollow Club, North Carolina, gets set to host a first ever Golf Major

TLC India's ad film for 'Queens of Comedy' applauds funny women

By content@exchange4media.com | Jul 29, 2017

Conceptualised by The Glitch, the ad features co-judges and hosts of the show

Amazon's original series Inside Edge becomes most watched title on Prime Video in India

By content@exchange4media.com | Jul 24, 2017

Prime Video India reached an all-time high of unique customers streaming on the day of Inside Edge launch

DSPORT acquires live and exclusive long-term India broadcast rights of The Open

By content@exchange4media.com | Jul 19, 2017

DSPORT will telecast live THE 146th Open, set to get underway on July 20, 2017, at the Royal Birkdale Golf Club in Southport, England

How we CANNED it!

By srabana@exchange4media.com | Jun 27, 2017

McCann Worldgroup’s Grand Prix, major wins by Ogilvy & Mather, Leo Burnett, BBDO India, Wieden & Kennedy and L&K Saatchi&Saatchi add up to India’s all-time best performance of 40 metals at Cannes. Technology meets social purpose to bring about change and add meaning to people’s lives

Creativeland Asia appoints Manas Lahiri to lead Delhi-NCR region

By content@exchange4media.com | Jun 07, 2017

Lahiri to drive the Creativeland culture, new business and overall operations of the Delhi branch

Mirinda introduces innovative packaging to further its #releasethepressure campaign

By content@exchange4media.com | Apr 29, 2017

The packaging innovation is a part of Mirinda’s ‘No More Pressurepanti, Only Pagalpanti’ campaign

Guest Column: Ramesh Agarwal has left behind a fantastic legacy, and a great brand: Piyush Pandey

By guestcolumn@exchange4media.com | Apr 13, 2017

Ad guru Piyush Pandey, Executive Chairman & Creative Director, S Asia, Ogilvy & Mather India, pays a tribute to the late Ramesh Chandra Agarwal, Chairman of the Dainik Bhaskar Group, who passed away on April 12