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ALT Balaji ropes in Manav Sethi as CMO

By content@exchange4media.com | Jan 10, 2017

Sethi will be overseeing the company's entire communications strategy in India and international expansion

Disney India to build a leaner workforce

By priyanka.mehra@exchange4media.com | Jan 09, 2017

The mandate for the captain of the ship Mahesh Samat, Managing Director, Disney India who donned the leadership role in October last year is to optimise costs and turnaround the operation

Ekta Kapoor's ALT Balaji partners with Lemon Advisors

By content@exchange4media.com | Dec 22, 2016

Lemon Advisors will help ALT Balaji forge alliances with distribution partners like Telecom Operators, Internet Service Providers and OEMs

Discovery Networks appoints Sameer Rao as VP - Real World Products, South Asia

By content@exchange4media.com | Nov 22, 2016

Rao will lead content curation, audience development, creative and original content forDiscovery’s Real World product suite

Shortlist for Indian Marketing Awards 2016 unveiled

By content@exchange4media.com | Nov 21, 2016

The top marketing brands across fourteen categories were shortlisted by a screening council.

IMA 2016: Jury meet today to recognise excellence in marketing

By content@exchange4media.com | Nov 18, 2016

The jury will be chaired by Suresh Narayanan, Chairman and Managing Director, Nestle India Limited.

Savlon Swasth India Mission unveiled on Children's Day

By content@exchange4media.com | Nov 15, 2016

Initiative encourages children to adopt the healthy habit of washing hands often

Vikatan Group's concludes maiden Hackathon event

By content@exchange4media.com | Sep 28, 2016

Vikatan Hackathon event was spread over the last weekend from 23 September 2016 to 25 September 2016, approximately for 50 hours and had 40 teams, closer to 140 participants from various parts of the country

Culture Machine appoints Ruchir Joshi as Content Head

By content@exchange4media.com | Sep 24, 2016

In his new role, he will be responsible for spearheading the content division across all channels owned and operated by the company

YouTube's 'ad-friendly' content policy irks content creators

By abhinn@exchange4media.com | Sep 13, 2016

An updated content policy that seems to more stringently blacklists videos deemed ad-unfriendly has brought the popular video platform in the crosshairs of many content creators. However, impact in India remains vague