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AdGlobal360 India wins social and website mandate for Rajasthan Tourism

By content@exchange4media.com | Jul 12, 2017

The social and website mandate of Rajasthan Tourism was previously handled by Ogilvy

Anushka Sharma plays over 5-second interest span in new Nivea Body Deodorizer ad

By content@exchange4media.com | Jun 30, 2017

Nivea India’s new digital campaign highlights the eccentricities of consumption habits in the digital space

Vikas Parihar joins FCB India as President – Digital Integration

By content@exchange4media.com | Jun 29, 2017

Parihar will be based out of Mumbai and will lead the digital transformation journey of the Group

Sony MIX unveils seven renditions of the channel's signature ident

By content@exchange4media.com | Jun 12, 2017

These renditions are an expression of what the channel stands for and tie back to its tagline, ‘Dekho, Suno, Gungunao’

Future Generali India Life Insurance appoints Rakesh Wadhwa as CMO

By content@exchange4media.com | May 24, 2017

Wadhwa holds over 16 years of experience in the life insurance industry

HP Lubricants and Leo Burnett India create innovative, intelligent road systems with #RoadsThatHonk

By content@exchange4media.com | May 01, 2017

#RoadsThatHonk is a big step towards safe highway infrastructure communication using smart anti-collision warning devices for safer commutes

Godrej Properties partners with Taj for luxury hotel at The Trees, Mumbai

By content@exchange4media.com | Apr 17, 2017

The Mumbai-based real estate developer will develop a world class hotel at their flagship project

Edelman appoints Himanshu Saxena as Brand Lead in India

By content@exchange4media.com | Apr 07, 2017

Saxena to lead Edelman India’s brand and consumer marketing business

Print media now in power-play mode; scrutiny of ad pricing underway across several dailies

By saif.khan@exchange4media.com | Apr 06, 2017

Eyeing early gains in FY18, several newspaper brands have either hiked ad rates or are mulling the same

New launches, stable times post demonetisation bring back smiles for the automobile industry

By content@exchange4media.com | Mar 16, 2017

: The automobile industry is on the path to recovery with most automobile makers registering positive sales growth for February 2017