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CreateID8 wins mandate for Proburst

By content@exchange4media.com | Jul 12, 2017

CreateID8 to build an effective and engaging brand communication strategy along with redesigning the brand identity for the entire Proburst product range

Shekhar Gupta's The Print concludes first round of investor funding

By content@exchange4media.com | Jul 12, 2017

NR Narayana Murthy, Ratan Tata, Nandan Nilekani, Uday Kotak Family, Kiran Mazumdar Shaw, Rajiv C Mody, Vijay Shekhar Sharma are few of the eminent investors in the venture

e4mSpotlight: What makes Indian Premier League 'premier'?

By madhuwanti@exchange4media.com | Jul 10, 2017

A week ahead of bidding for IPL’s television and digital rights, we explore why IPL is such a sought-after brand

Dollartune's 'watch ads, get paid' model gains app a million page views

By guestcolumn@exchange4media.com | Jun 28, 2017

In conversation with exchange4media, Raja Gupta, CEO, BrandAdEmedia Solutions, tells us about the app’s USP, expansion plans, brands working with the app and more

Cannes Lions 2017: I am absolutely thrilled, says Prasoon Joshi

By srabana@exchange4media.com | Jun 27, 2017

McCann Worldgroup India emerges as Indian agency with highest number of metals at the recently concluded Cannes Lions

e4mSpotlight: Simplicity wins, say experts about India's award-winning campaigns at Cannes Lions 2017

By guestcolumn@exchange4media.com | Jun 27, 2017

Healthy Chalk Sticks, Afghan Immunity Charm, Adidas Odds, Roads That Honk, #GiveHer5 campaign and more won big for telling beautiful and simple stories while providing solutions

Cannes Lions 2017: McCann Worldgroup bags two Bronze Lions in Media

By content@exchange4media.com | Jun 22, 2017

India has not had a no-show since 2014 in the Media Lions category

Cannes Lions 2017: India secures 4 entries in Media Lions shortlist

By content@exchange4media.com | Jun 21, 2017

McCann Worldgroup India Mumbai sees two shortlists in the category

Paytm Movies enables online advance booking for Tubelight

By content@exchange4media.com | Jun 21, 2017

The fast-growing ticketing platform sees year’s top grosser in Salman Khan’s emotional potboiler