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Amazon stirs outrage again with Mahatma Gandhi flip flops

By content@exchange4media.com | Jan 17, 2017

Days after global e-commerce major Amazon was forced to stop the sale of Indian flag doormats, flip-flops depicting the face of Mahatma Gandhi appeared on the site triggering fresh outrage on Sunday

Viacom18 Motion Pictures starts 2017 with Deepika Padukone-Vin Diesel starrer xXx: Return of Xander Cage

By content@exchange4media.com | Jan 13, 2017

The Hollywood film will release in India on January 14, before anywhere else in the world

Disney India to build a leaner workforce

By priyanka.mehra@exchange4media.com | Jan 09, 2017

The mandate for the captain of the ship Mahesh Samat, Managing Director, Disney India who donned the leadership role in October last year is to optimise costs and turnaround the operation

Sonam Kapoor, Aamir Khan win best actor awards at SpotboyE Salaams

By content@exchange4media.com | Jan 06, 2017

The awards were announced recently, Dangal wins best film

HDFC RED's #ChristmasIsRED campaign turns mundane to special

By content@exchange4media.com | Dec 31, 2016

HDFC RED's #ChristmasIsRED campaign was executed by FruitBowl Digital by bringing together household and Christmas elements

Guest Column: Digital video to rule the roost in India in 2017: Gaurav Gandhi, Viacom18

By guestcolumn@exchange4media.com | Dec 28, 2016

Gaurav Gandhi, COO, Viacom18 Digital Ventures, looks back at the highlights of 2016 in the digital video spectrum and what to expect in 2017

How local OTT players fare in the midst of Amazon-Netflix war game

By madhuwanti@exchange4media.com | Dec 26, 2016

With two global players trying to carve out space in the nascent OTT sector there’s little to no doubt that the local players will surely be strategizing their moves for their users. A look at their performance and the future

National Herald Case: Swamy’s plea seeking access to Congress accounts dismissed

By saif.khan@exchange4media.com | Dec 26, 2016

Subramanian Swamy has levelled allegations of misappropriation of National Herald’s property by Sonia Gandhi and Rahul Gandhi.

How e-wallet cos are effectively using print to target consumers post demonetisation

By editor@exchange4media.com | Dec 23, 2016

Post demonetisation, e-wallet companies were one of the first few players who sprang into immediate action. From lauding the Prime Minister’s initiative to educating the consumers through their front page ads, they not only occupied a considerable amount of print space, but also created curiosity among consumers who had earlier hesitated to use this mode of payment

Nikhil Gandhi quits as VP and Head of Revenue Media Networks Disney India

By priyanka.mehra@exchange4media.com | Dec 21, 2016

In this role, Gandhi was responsible for generating revenue and creating profitability across all the eight channels in the Disney India bouquet