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Publicis appoints two new VPs for Account Management and a Creative Director for Delhi

By content@exchange4media.com | Sep 12, 2017

Krishnendu Paul and Amitabh Sreedharan are Vice Presidents- Account Management while Prateek Suri is Creative Director

Publicis India strengthens strategy team in Delhi

By content@exchange4media.com | Sep 05, 2017

Publicis India today appointed Nisha Ganneri and Gursimran Singh as Associate Vice President, Strategy and Vice President - Strategy

Publicis bags creative mandate of BIG FM

By content@exchange4media.com | Aug 24, 2017

The radio network’s activities will be managed by the agency's office in Delhi

Honda Jazz takes the webisode approach for its latest campaign

By content@exchange4media.com | Aug 19, 2017

The brand has adapted this format to break the clutter in the over-saturated hatch-back car segment

SVF wins at NABC - IBFA and Mahanayak Samman 2017

By content@exchange4media.com | Aug 03, 2017

Wins a whopping 11 awards in various categories

What makes fashion social network Roposo a Harvard case study

By guestcolumn@exchange4media.com | Jul 28, 2017

In conversation with exchange4media, Mayank Bhangadia, CEO & Co-founder, Roposo, talks about how the network has leveraged digital innovation thus redefining the fashion social networking space

Publicis Ambience and Ambuja Cement mutually part ways

By content@exchange4media.com | Jul 25, 2017

This decision marks the end of an almost four-year association between the two parties

Has the GST campaign missed the bull's eye, ask experts

By ruhail.amin@exchange4media.com | Jun 30, 2017

Experts feel that the GST campaign is high on nationalism but low on relevant details

Sony MIX unveils seven renditions of the channel's signature ident

By content@exchange4media.com | Jun 12, 2017

These renditions are an expression of what the channel stands for and tie back to its tagline, ‘Dekho, Suno, Gungunao’