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#ARM Worldwide partners with HubSpot

By content@exchange4media.com | Sep 20, 2017

To offer inbound marketing services with 50 certified professionals

#Nazar Uthao urges Sachin Tendulkar in new Luminous Fan TVC

By content@exchange4media.com | Sep 20, 2017

People missing out on beauty in life says sports star in new TVC

Alchemist bags marketing and communication mandate of Divine Solitaires

By content@exchange4media.com | Sep 20, 2017

Alchemist will handle overall 360 degree marketing and creative duties of Divine Solitaires, as its Marketing AOR.

BBH wins creative mandate of Smartron

By content@exchange4media.com | Sep 20, 2017

The agency’s Delhi office will be responsible for the execution of all integrated creative strategy for the brand across media

Creativeland Asia appoints Priyanka Mehra as Editor-in-Chief - Content Marketing

By content@exchange4media.com | Sep 20, 2017

Mehra will work closely with the team of Baaash Digital, which has an in-house ecosystem of everyday content creators

Dentsu Impact elevates Anupama Ramaswamy as NCD

By content@exchange4media.com | Sep 20, 2017

Dentsu Impact recently re-structured its creative department

FoxyMoron bags digital mandate of Burger King

By content@exchange4media.com | Sep 20, 2017

The mandate entails building and reinforcing the brand’s digital presence through strategic planning and out-of-the-box solutions to attain consumer loyalty

Guest Column: The 6 critical dimensions of Digital Advertising: Malik Gilani, Esar Media and Advertising

By guestcolumn@exchange4media.com | Sep 20, 2017

Consumers have varied tastes and to not be at par with their dynamic preferences is a serious offence in the digital advertising world

Guest Column: Who leads the changing face of southern Indian news?: Chinta Shyamsundar, Brand Consultant

By guestcolumn@exchange4media.com | Sep 20, 2017

Among over 870 channels permitted to launch in India, close to 40 per cent are news channels. Yet, the viewership of these channels account for less than 10 per cent

I&B ministry 'immediately' directs PIB to verify circulation of newspapers

By content@exchange4media.com | Sep 20, 2017

PIB’s regional and branch offices will be also given an additional Rs 50 lakh and Rs 70 lakh to carry out the verification process

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