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DB Corp's ad revenues up by 11% YOY; digital business revenue grows 26% to Rs. 425 million

By content@exchange4media.com | Jan 20, 2017

“The resilience of our business model and strength of our operating strategy has been brought to the fore by our performance in Q3,” says Sudhir Agarwal, Managing Director, DB Corp.

Netcore reinvents itself, unveils new brand Identity

By content@exchange4media.com | Jan 20, 2017

The brand hopes to keep up with the ever-changing marketing technology landscape to provide customers with infinite possibilities and experiences.

Global advertising spend for mobile video seen at 28% CAGR over five years: Warc Toolkit 2017

By content@exchange4media.com | Jan 19, 2017

Video is transforming social media marketing and turning social platforms into broadcast media, according to Warc, the global marketing intelligence service

Guest Column: Programmatic advertising to grow 31% faster than other digital media channels: Ashish Shah, Vertoz

By guestcolumn@exchange4media.com | Jan 19, 2017

A double-digit growth in the industry this year proves that programmatic is leading the race for online advertising in India, writes Ashish Shah, Founder & CEO of Vertoz .

As Adblock hits ad sales revenue, Indian news websites grapple with tech glitches

By guestcolumn@exchange4media.com | Jan 18, 2017

Aggressive Adblock Plus software updates that beat the latest adblock-block seem to be keeping Indian news websites on their toes

IBM to partner Godrej Interio’s digital transformation

By content@exchange4media.com | Jan 18, 2017

The leading furniture maker will leverage IBM’s design thinking and commerce solutions to deliver personalized,seamless omni-channel brand experience

NYE mass molestation spurs social media campaigns for women safety

By content@exchange4media.com | Jan 18, 2017

Bengaluru Football club and social media agency Autumn Worldwide have created digital videos in response to the Bengaluru NYE Mass Molestation incident

Amazon stirs outrage again with Mahatma Gandhi flip flops

By content@exchange4media.com | Jan 17, 2017

Days after global e-commerce major Amazon was forced to stop the sale of Indian flag doormats, flip-flops depicting the face of Mahatma Gandhi appeared on the site triggering fresh outrage on Sunday

Doordarshan plans to provide 104 channels by March-end

By content@exchange4media.com | Jan 17, 2017

The network's director general, Supriya Sahu said in media reports that Doordarshan also plans to come out with new set-top boxes having MPEC-4 technology

Harish Prabhu is new EPS COO

By content@exchange4media.com | Jan 17, 2017

Prabhu is an extremely valuable addition to team EPS in this phase of transformation, says founder Mani Mamallan

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