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IMPACT Person of the Year Award 2016 in pictures

By content@exchange4media.com | Dec 14, 2016

Before the IPOY award was presented, there was a special felicitation for IPOY nominees Shashi Sinha, CEO of IPG Mediabrands India and CVL Srinivas, CEO of GroupM South Asia

IPOY 2016: An award of this kind speaks of an organisation’s calibre to adapt to change: Anil Kapoor

By content@exchange4media.com | Dec 14, 2016

In its 12th year, the IMPACT Person of the Year, 2016 Award instituted by the exchange4media Group, chief guest Bollywood actor Anil Kapoor enlightened the crowd with his taken on the dynamic broadcasting industry

IPOY 2016: No fear, No greed, No entitlement, are our guiding principles: Vijay Shekhar Sharma, Paytm

By content@exchange4media.com | Dec 14, 2016

Vijay Shekhar Sharma, Founder and CEO of Paytm, has won the IMPACT Person of the Year, 2016 Award, instituted by the exchange4media Group. Here he speaks about his vision for the future. Excerpts

IPOY2016 recognizes Shashi Sinha and CVL Srinivas for contribution to industry

By content@exchange4media.com | Dec 14, 2016

Before the IPOY award was presented, there was a special felicitation of IPOY nominees Shashi Sinha, CEO of IPG Mediabrands India and CVL Srinivas, CEO of GroupM South Asia, as acknowledgement of the great role played by these two industry stalwarts towards improving the measurement matrics across the TV and Print industry

Vijay Shekhar Sharma wins IMPACT Person of The Year 2016 Award

By content@exchange4media.com | Dec 14, 2016

Founder and CEO of Paytm recognized as individual who has made the maximum impact in the Advertising, Media and Marketing domain over the last year

Who will be named IMPACT Person of the Year?

By content@exchange4media.com | Dec 12, 2016

It is that time of the year again when the media, advertising and marketing circles are abuzz with talk of who will walk away with the coveted IMPACT Person of the Year (IPOY) award. In its twelfth year, the glitzy event promises to get even better with some of the biggest achievers of the year being a part of the nominee list

We have re-crafted the media agency model : CVL Srinivas

By priyanka.mehra@exchange4media.com | Dec 06, 2016

In a freewheeling chat Srini talks about GroupM going through a silent transformation, creating a solid data & tech nucleus that holds together the media and content services

GECs incorporate demonetisation track to stay topical, educate consumers & grab eyeballs

By sarmistha.neogy@exchange4media.com | Nov 28, 2016

&TV’s ‘Bhabiji Ghar Par Hain’, ‘Taarak Mehta Ka Ooltah Chashmah’ and ‘Chidiya Ghar’ on Sab TV have integrated demonetisation in their tracks

20% of total ad-spends likely to be impacted on the back of demonetisation

By priyanka.mehra@exchange4media.com | Nov 23, 2016

FMCG, impulse purchase category, real estate, jewellery featuring among the most impacted categories

Shortlist for Indian Marketing Awards 2016 unveiled

By content@exchange4media.com | Nov 21, 2016

The top marketing brands across fourteen categories were shortlisted by a screening council.

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