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GenY Medium wins the digital mandate for all Apollo Health & Lifestyle brands

By content@exchange4media.com | Mar 22, 2017

GenY will handle the digital advertising, performance marketing, social media listening, and reputation management for the company and their healthcare models such as Apollo Clinics, Apollo Sugar, Apollo Diagnostics, Apollo Cradle for Women & Child, and Apollo Spectra

Hill+Knowlton Strategies India strengthens client servicing teams with key hires

By content@exchange4media.com | Mar 22, 2017

Rohit Varier and Gina Ghosh have joined the firm as Senior Account Directors, Mumbai, Nidhi Mehra as Account Director, New Delhi and Sriganesh Raman as Account Director, Chennai

LIQVD ASIA assigned digital duties of Premier Futsal

By content@exchange4media.com | Mar 22, 2017

The mandate for LIQVD ASIA is to manage end-to-end digital marketing for the league, across paid, owned, and earned media channels, including creative services

Partner with FB and Google for best results in digital marketing: Experts at Netcore exchange4media roundtable

By content@exchange4media.com | Mar 22, 2017

Industry leaders from across industry verticals came together to deliberate on Data Driven Marketing - Challenges and Opportunities at a roundtable organised by Netcore and exchange4media

Team Sponsorship in Cricket rose 25.33% in 2016: ESP Properties Report

By content@exchange4media.com | Mar 21, 2017

IPL Team sponsorship grew by 9.5% as 22 new brands tested the waters with IPL franchises during the season

Nandini Dias of Lodestar UM India on Festival of Media Asia 2017 Jury

By content@exchange4media.com | Mar 18, 2017

Dias has been a long-serving Jury member at Emvies, Effies, Media Abby, Cannes Lion, Spikes Asia, Festival of Media, Press Club of India, and several others

Asianet Newsable launches app to fight crimes against women

By content@exchange4media.com | Mar 17, 2017

The app called Pink Samaritan is focused on uniting Bengalureans for women’s safety

Burger King announced Cannes Lions Creative Marketer of the Year 2017

By content@exchange4media.com | Mar 17, 2017

The award honors the global restaurant brand's world-class creative communications

e4m NEONS OOH, 2017: Shortlist Unveiled

By content@exchange4media.com | Mar 17, 2017

The upcoming edition of the awards will recognise and reward all the exceptional work in OOH Advertising and Digital Signage done between January 2016-December 2016.

Virat Kohli in a league of his own; PV Sindhu cashes in: ESP Properties Report

By content@exchange4media.com | Mar 17, 2017

According to the recent report, Kohli ruled endorsements from the world of cricket while PV Sindhu, after her Rio Silver win, had six endorsements

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