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Decoding the amalgamation schemes at Network18 and TV18

By saif.khan@exchange4media.com | Feb 24, 2017

As part of the same, Network18 and TV18 will amalgamate 14 and 4 subsidiary companies, respectively

WWO acquires digital mandate for Red Chillies Entertainment

By content@exchange4media.com | Feb 21, 2017

The production house wanted a young and innovative agency with a fresh perspective, says Binda Dey, Head of Marketing, Red Chillies Entertainment

Tanishq's Rivaah campaign celebrates love between fathers and daughters

By content@exchange4media.com | Feb 18, 2017

The campaign, designed by Lowe Lintas, gives this enduring relationship an emotional touch

Union Budget 2017 spurs viewership of Hindi business news channels 91%: BARC @ Week 5

By content@exchange4media.com | Feb 14, 2017

English business channels witnessed viewership grow 5.5 times to 595 impressions’000s as against 109 impressions 000s in the previous four week average to know what the Finance Minister Arun Jaitley has proposed for the year ahead.

Arun Jaitley’s first exclusive interview post Union Budget 2017 came out in strong support of rewarding the honest common man, and rural and infrastructure policies

By content@exchange4media.com | Feb 06, 2017

In his first interview about the Union Budget 2017, Finance Minister spoke exclusively to Times Now’s Rahul Shivshankar and Navika Kumar, where he emphasised on the objectives of the Union Budget.

Increase in budgetary allocation to I&B Ministry down to single digits at 5.96%

By saif.khan@exchange4media.com | Feb 03, 2017

The budget presented by FM Arun Jaitley set apart Rs 4,409 crore for the I&B Ministry during the fiscal year 2017-18

2017 Union Budget buzz: 88k tweets and 1690 FB conversations

By content@exchange4media.com | Feb 02, 2017

The 2017 Union Budget presented by Finance Minister Arun Jaitley was trending on social media, generating 88k tweets and 1690 conversations on Facebook, as mapped by research firm Meltwater

Budget provides much-needed encouragement to Digital India and MSME companies

By content@exchange4media.com | Feb 02, 2017

Despite let down in terms of service tax reform, experts from the industry say that the budget has a lot to offer in terms of promoting the digital medium and driving economic growth in the country

Budget'17 brings relief for start-ups, tax reduction to 25 per cent for companies with less than Rs 50 crore turnover

By content@exchange4media.com | Feb 02, 2017

The Union Budget 2017 is finally out and start-ups are lauding the tax reliefs announced by the government, which they say will boost startup economy in the country

Digitisation, MNREGA, affordable housing, liberalising the FDI regime: Broadcasters' take on Union Budget 2017

By content@exchange4media.com | Feb 02, 2017

Indian broadcasters laud the government’s effort in presenting a budget that they expect will boost the economy in a structured manner