Search Result : Digital
 

LinTeractive bags digital mandate for HDFC ERGO's campaign on motor insurance

By exchange4media News Service | 2017/Feb/24

It’s rare that a campaign idea from a pitch meeting is also the campaign you end up doing, and HDFC ERGO was one such pitch, says Sumanta Ganguly, Executive Vice President, LinTeractive

Times Internet announces two senior appointments

By exchange4media News Service | 2017/Feb/23

Rattan Chugh joins as Chief Peoples Officer while Vivek Pandey joins as VP of Growth and Analytics

With Snapdeal confirming layoffs, co-founders Kunal Bahl and Rohit Bansal write to employees about their tough decision

By exchange4media News Service | 2017/Feb/23

Focus only on your core, stop all non-core activities, reduce costs drastically, and turn profitable as soon as you can, advise Bahl and Bansal, who are themselves taking 100 per cent salary cut

Mirum India wins digital mandate for Banjara's

By exchange4media News Service | 2017/Feb/22

Mirum India will manage social media platforms and create new digital touch points for Banjara’s, with focus on brand building

Myntra bags distribution and management rights for Mango, also looking to invest in 15-20 local brands

By exchange4media News Service | 2017/Feb/23

Myntra won distribution and management rights of Mango to set up its offline stores. It is also looking to invest in 15-20 local fashion brands as part of its Brand Accelerator program

AIDCF allowed intervention in Honourable Madras High Court

By exchange4media News Service | 2017/Feb/23

AIDCF allowed to intervene in W.P. Nos. 44126 of and 44127 of 2016 in Star TV and Vijay TV vs UOI and ors matters

Arre ties up with Facebook to premiere comic series The Adventures Of Abbaas Mastan

By exchange4media News Service | 2017/Feb/22

Good topical humour definitely strikes a chord with most and is a great conversation starter, says Biswamitra Ray, Strategic Partnership Development – Entertainment, Facebook India

Not Just Sensex, Mukesh Ambani's #100MillionOnJio Rocks Twitter, TV

By Priyanka Mehra | 2017/Feb/23

A defining speech of RIL Chairman Mukesh Ambani on Tuesday afternoon on Jio didn't just fire up the bell-weather stock to a nine-year high on Wednesday, but Twitter and TV as well

Publicis Media bags digital mandate for Uber in India

By Priyanka Mehra | 2017/Feb/22

The digital pitch was initiated in October last year

Landor designs logo and look for GOI’s new digital payments solution, Bharat QR

By exchange4media News Service | 2017/Feb/23

Bharat QR along with its new logo was unveiled by the Deputy Governor of the Reserve Bank of India on 20th February, 2017

Virat Kohli, Akshay Kumar and Amitabh Bachchan have more 'fake' followers than 'real' on Twitter: Shield Square

By Ruhail Amin | 2017/Feb/23

The top 12 most followed accounts from India have a total followership of 226,204,520. Out of that, 42 percent are fake followers. Surprisingly, Virat Kohli, Akshay Kumar and Amitabh Bachchan have 59 %, 57 % and 54% fake followers respectively

Shemaroo Entertainment inks licensing pact with Viu

By exchange4media News Service | 2017/Feb/22

The partnership will deliver on the quality content Viu’s highly engaged viewers value greatly, says Vishal Maheshwari, Country Head, Vuclip India

Twitter records over 230K tweets on #IPLAuction

By exchange4media News Service | 2017/Feb/22

Mohammad Nabi becoming the first Afghan cricketer to join VIVO@IPL and Ben Stokes’ record Rs 14.5 cr (USD 2.16 mn) fee have set Twitter abuzz

Carried Yesterday : Aditya Swamy moves on from Flipkart; slated to join Google

By Priyanka Mehra | 2017/Feb/21

Before joining Flipkart in October 2015, Swamy was EVP Viacom 18 Head, MTV & MTV Indies

Today, India is the number one country in the world for mobile data usage: Mukesh Ambani on Jio reaching 100 mn subscribers

By exchange4media News Service | 2017/Feb/22

Tariff plans to come into effect starting April, but he said, ‘unlimited maza continue hoyenga’

With just 4% contribution to Adex in 2016, have ecommerce lavish spends been cut to size?

By Ruhail Amin | 2017/Feb/22

Surprisingly, ecommerce that had taken the media market by storm in 2015 contributed only 4% to the total pie in 2016. In fact, investment by e-commerce category decreased by more than Rs 500 crore across TV, Print and Radio in 2016.

Isobar India bags digital mandate for FOX Life and NatGeo India

By exchange4media News Service | 2017/Feb/21

There is huge opportunity to create great brand narratives through digital for National Geographic and FOX Life, says Gopa Kumar, Vice President, Isobar India

Flipkart and Microsoft forge cloud partnership to expand e-commerce in India

By exchange4media News Service | 2017/Feb/20

The partnership will enable Flipkart to deliver new customer experiences

India TV appoints Vikas Handu as Vice President, Digital Strategy

By exchange4media News Service | 2017/Feb/20

Handu shall be responsible for spearheading India TV digital. His portfolio includes indiatvnews.com, khabarindiatv.com, and paisa.khabarindia.com, amongst others.

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