Most Read Stories

I watch Arnab and I like him quite a bit: Mukesh Ambani

By Ruhail Amin | 2016/Oct/20

What is interesting is that Ambani who has a controlling stake in CNN News 18 and an indirect stake in NDTV chose to name a rival TV channel’s anchor

Arnab Goswami being synonymous with Times Now is a good thing: Ashit Kukian, President – Revenue, Times Network

By Saif Ahmad Khan | 2016/Oct/21

Times Now Editor-in-Chief Arnab Goswami has emerged as undisputed face of Times Network

Has Vikram Chandra quit NDTV?

By Saif Ahmad Khan | 2016/Oct/24

Chandra, who happens to be the CEO of NDTV Group, insisted that such rumours have been around for a long time

The genius that is KV Sridhar: 10 things you would want to know about Pops

By Sarmistha Neogy | 2016/Oct/19

Pops recently stepped down as the Chief Creative Officer from SapientNitro after two years

O&M Mumbai bags creative duties for Bajaj’s upcoming luxury bike

By exchange4media News Service | 2016/Oct/21

The agency was finalised after a mullti-agency pitch almost a fortnight ago

Forbes India releases special collector's edition of the magazine hitting stands on October 22

By exchange4media News Service | 2016/Oct/21

The cut-off for entry into Forbes India Rich List hits record high of $1.25 billion

Pierce Brosnan lashes out at Pan Bahar for misleading him

By exchange4media News Service | 2016/Oct/22

Hollywood actor says he was told the ad is for a breath freshener/tooth whitener and that the product had no hazardous ingredients whatsoever

I dream of an Independent media not answerable to anyone but to itself: Arnab Goswami

By exchange4media News Service | 2016/Oct/19

Speaking at the EEMAX Global Conclave & Awards 2016, Managing Editor-in-Chief, Times Now & ET Now, Arnab Goswami poured his heart out on his thoughts on media and journalism

IPL digital rights' value pegged at Rs 240 crore per year as tech biggies enter fray

By Abhinn Shreshtha | 2016/Oct/21

With the likes of Amazon, Reliance Jio, Twitter and Facebook all showing an interest in the digital rights for the IPL, experts feel digital rights would see a sharp increase in value, amounting to nearly 15 per cent of the television rights' value

Aamir Khan's Dangal trailer views at 6 million+ and counting in less than 24 hours

By exchange4media News Service | 2016/Oct/21

The first trailer of the much-hyped Aamir Khan starrer Dangal has already garnered in excess of 6 million views on YouTube with the a majorly positive sentiment on social media within 24 hours of its release

BARC files police complaint against tampering of meters in Kerala

By exchange4media News Service | 2016/Oct/21

The case was filed by BARC and Kerala TV Federation after BARC India’s vigilance team received constant complaints regarding attempts to retrieve addresses of BARC India panel homes and influencing them

At 28-30% growth, Indian events industry could reach $10 billion in a 10 year horizon: Sudhanshu Vats

By exchange4media News Service | 2016/Oct/19

At the eighth edition of EEMAX Global Conclave Sudhanshu Vats, talks on ‘A look into the Future: Experiences in a Connected World. Technology, Infrastructure, Consumer engagement, emerging paradigm’

COLORS' new campaign by Publicis celebrates #SundayIsHerHoliday

By exchange4media News Service | 2016/Oct/21

Campaign aims at breaking gender stereotypes by encouraging women to take a day off from household chores every week

WPP's Sir Martin Sorrell named second most successful CEO in the world by Harvard Business Review

By exchange4media News Service | 2016/Oct/21

Last year, Sir Martin Sorrell was named the fifth best-performing CEO by Harvard Business Review

Guest Column: Building a technology brand in 2016: Vartika Verma, CREO

By exchange4media News Service | 2016/Oct/19

Let data work in the background to increase relevance for your brand so that you can pave the path to creating beautiful and memorable interactions. Delight the customer because there are many more out there to lure your customers with baits, cash, offers and more, writes Vartika Verma, CMO at CREO

OnePlus launches its new ad campaign –The Journey

By exchange4media News Service | 2016/Oct/19

While the story was conceptualized by OnePlus, the video was produced by BoringBrands and shot in Mumbai and Ladakh

IPL media rights ITT gets massive response

By exchange4media News Service | 2016/Oct/19

The Media Rights bid submission process will happen on October 25, 2016.

Top broadcasters lap up all 27 DD Direct slots, pump in Rs 130 crore

By exchange4media News Service | 2016/Oct/24

At the 31st auction of its free-to-air direct-to-home platform FreeDish on 20 and 21 October, Doordarshan earned an amount of Rs 130.30 crore through its sale of 27 slots. The highest bid was above Rs 5 crore

Almost 30-35% of our annual marketing spends are on 'IRT- India's Deadliest Roads': Sangeetha Aiyer, A+E Networks | TV18

By Madhuwanti Saha | 2016/Oct/20

Sangeetha Aiyer, VP & Head Marketing A+E Networks | TV18, on HistoryTV18’s new show, its huge scale, marketing plans and how the channel’s localisation strategy shaping up

OnePlus campaign lights up social media this Diwali; Surf Excel, Tanishq, Big Bazaar also in race

By Sarmistha Neogy | 2016/Oct/20

Maintaining the emotional tonality, the video has seamlessly integrated the feature of the phone in the four-minute long video