Today News
 
 Carat from the DAN umbrella bags Rs 180 crore Sony India's Media Mandate
On the back of a multi-agency pitch that took place last year Carat from the Dentsu -Aegis Network has bagged the Sony media duties, Initiative from the IPG umbrella is the incumbent agency on the account
 IPL sells 100% inventory; adds 3 new sponsors
Multi Screen Media has sold 100% of the on-air inventory of IPL 8 barring the last four days of the tournament. Magicbricks.com, Raymond and Parle Products join the list of associate sponsors
 FM biggies & regional players submit applications for 135 channels in first level of Phase III auctions
The Ministry of Information and Broadcasting (MIB) says it has received 28 applications for the first stage of the Phase III partial auctions that will see 135 FM radio channels go under the hammer in 69 cities
 TRAI Tariff Order restricts DTH operators from charging more than Rs.450 for installation and activation
TRAI issues Tariff Order to prescribe a framework for commercial interoperability of Customer Premises Equipment (CPE) offered by the DTH operators to their subscribers
 I have a challenge on my hands just to attract more people: Gaurav Seth
Garuav Seth, SVP, Head-Marketing at Sony Entertainment Television on Sony's strategy around content and communication to grab eyeballs
 DD appoints C Lalrosanga as Interim Director General
Lalrosanga was formerly Additional Director General of All India Radio
 PR Pundit wins 7 new businesses in first quarter of 2015
Accounts won are BlaBlaCar, Camessi, GAP, Jindal Power Ltd., KOOVS.com, Sotheby's International Realty and West Coast (Frozen Foods)
 Sandeep Bamzai joins Focus News as Editor
Bamzai had stepped down as Editor of Mail Today last month
 Sony Kix to broadcast IPL's Tamil and Telugu feeds
MSM will be launching new sports channel Sony Kix that is expected to launch with the IPL. The channel will broadcast IPL in the two new regional feeds, Tamil and Telugu
 Omnicom Media appoints Amol Dighe as Head of Investment India
Dighe was previously in a leadership role in Jakarta with Mindshare Indonesia