Today News
 
 ISL scores with digital media
The first edition of the Indian Super League has taken a leaf out of IPL and a lesson from Pro Kabaddi to keep the buzz alive on social media; with a bit of help from its star patrons and players
 Industry biggies compete for top spot at IMA 2014
Brands from all industries, of all sizes and structures have entered themselves in this year's marketing battle
 Print players have nothing to write home about the festive season revenues
Despite the entry of e-commerce players and the projected ad spends by ASSOCHAM, print publications say business was good, not great
 All-new ETV Gujarati to woo viewers with emotional and community connect
The revamping and repositioning includes six new shows that will help create a market for a purely Gujarati entertainment channel, says Anuj Poddar, EVP, Viacom 18
 Week 43 ratings: Life OK's ratings crash; SAB TV takes the No. 4 spot
Leader Star Plus lost a little ground, as did Colors at the No. 2 spot with Comedy Nights with Kapil contributing to the slump
 <img src=http://www.exchange4media.com/CS11j13.jpg border=0>Ogilvy announces 2nd edition of ENVY Awards
This edition will award 25 most enviable pieces of work from the entire body of work that Ogilvy India produces in a year
 Pepperfry plans off-line 'Experience Zones' to encourage customers to shop online
Co-founder and COO Ashish Shah says the e-commerce company is looking at the 32-billion market for the online furnishing business and 'Omnichannel' customer experience will play a key role in the plans
 BBC's Matthew Amroliwala will present this year's AIB Awards
The AIB Awards honour broadcasting's top achievements in factual content from around the world
 Bloomberg TV India appoints Siddharth Zarabi as Executive Editor
In his prior assignment, Zarabi was National News Editor of CNBC-TV18. He will assume responsibilities from Vivek Law effective 1st November, 2014
 Facebook announces India Client Council
Comprised of prominent client and agency partners, the Council is a forum where some of India's leading marketers can inspire and share ideas about the future of marketing
 LinOpinion|GH wins the PR mandate for Plastindia Foundation
As its PR & Communications partner, LinOpinion|GH’s core mandate will be to promote Plastindia 2015
 Gillette net sales increase to Rs 439 crore, up 13% versus last year
Profit After Tax (PAT) increased to Rs 18 crore, up 17% versus last year
 DDB MudraMax executes engaging on-ground activation for Tupperware
It was implemented at various malls across major cities of India including Mumbai, Delhi, Bangalore, Hyderabad, Chennai and Kolkata