All Stories in Advertising
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Chaitanya Joshi is JWT-Portfolio Night ‘All Star’ for Mumbai

By content@exchange4media.com Saturday May 25, 2013

Joshi is working with Draftfcb Ulka. He wins a fully sponsored trip to New York City to compete at the Portfolio Night All-Stars Creative Challenge

2-min video: Read, observe & absorb - Satbir Singh to young creatives

By saloni.surti@exchange4media.com Saturday May 25, 2013

It's our experiences that lend flavour to advertising, says the Managing Partner and Chief Creative Officer of Havas Worldwide India

Top developments of the weekend

By content@exchange4media.com Saturday May 25, 2013

Read all the people movements and developments that made it to the headline last week

India is an engine of growth for GroupM APAC & WPP globally: Mark Patterson

By deepa@exchange4media.com Friday May 24, 2013

Along with the growth story, GroupM has also been tapping the huge talent pool that India offers, says the CEO of GroupM Asia Pacific

Flipkart adopts marketplace model

By twishy@exchange4media.com Friday May 24, 2013

With FDI favouring the marketplace model, Flipkart embraces it, bringing buyers and sellers in direct contact. The e-comm player has also forayed into the fashion category

2-min video: Portfolio Night is a boon for advtg students – Colvyn J Harris

By saloni.surti@exchange4media.com Friday May 24, 2013

The event gave students an opportunity to not only exhibit their work but also get guidance on how they can grow in the right direction, says the CEO of JWT South Asia

ASCI toughens stance on ad violations; appoints COO

By content@exchange4media.com Friday May 24, 2013

ASCI, through National Advertising Monitoring Service, has now started tracking advertisements in print and TV nationally against which complaints are upheld

ASCI toughens stance on ad violations; appoints COO

By content@exchange4media.com Thursday May 23, 2013

ASCI, through National Advertising Monitoring Service, has now started tracking advertisements in print and TV nationally against which complaints are upheld

Young talent woos creative honchos @Leo Burnett’s Portfolio Night

By twishy@exchange4media.com Thursday May 23, 2013

Portfolio Night, held in Delhi for the first time, saw outstanding pieces of creative work. The level of creativity is getting better every year, say ad gurus

Remarkable creativity @JWT's Portfolio Night: Experts

By saloni.surti@exchange4media.com Thursday May 23, 2013

The 11th edition of Portfolio Night, rolled out by JWT in Mumbai in partnership with exchange4media, saw participation from 90 young guns and 28 creative gurus

Videocon shifts creative duties from McCann’s T.A.G. to Mindset

By twishy@exchange4media.com Wednesday May 22, 2013

The win comes on the back of a multi-agency pitch for Videocon’s light goods category, which took place in Delhi a few months back

I am more bullish about India than I have ever been: Mark Patterson

By priyanka.mehra@exchange4media.com Wednesday May 22, 2013

On his visit to India, the CEO of GroupM Asia Pacific talks about media agencies leading from the front, tie-ups in the pipeline, focus areas and more...

Mother Dairy TVCs lack real insight: Experts

By twishy@exchange4media.com Wednesday May 22, 2013

The films are not saying anything new. It’s a Cadbury’s déjà vu. However, the production values make the ads warm and beautiful to watch, say creative honchos

Creative honchos reveal the ‘aha moment’ of their advtg career

By priyanka.mehra@exchange4media.com Wednesday May 22, 2013

Leaders share their eye-opening moment, taking forward the theme for this year’s Portfolio Night ‘An Eye-Opener’, which aims to bust advertising myths

Havas Media bags media duties for Simmtronics

By content@exchange4media.com Tuesday May 21, 2013

The account size is pegged at about Rs 50 crore. It was awarded post a multi-agency pitch

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