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We haven't seen the next Prannoy Roy or Raghav Bahl in the Indian digital space: Parry Ravindranathan
 We haven't seen the next Prannoy Roy or Raghav Bahl in the Indian digital space: Parry Ravindranathan
Bloomberg Media’s Parry Ravindranathan on why India hasn’t seen the next big digital entrepreneur
Net Neutrality: Internet companies unite to #savetheinternet
 Net Neutrality: Internet companies unite to #savetheinternet
For internet-based companies, it makes perfect sense to ensure that the nascent online ecosystem is not burdened by unnecessary regulations and rules. No wonder there is an overwhelming support in this sector for net neutrality
Net Neutrality: Airtel's Srini Gopalan clears the air on myths about Airtel Zero and Net Neutrality
 Net Neutrality: Airtel's Srini Gopalan clears the air on myths about Airtel Zero and Net Neutrality
Setting the record straight on preferential access, speed and other issues, Srini Gopalan, Director – Consumer Business, Bharti Airtel says, “We are seeing a big and somewhat unrelated debate on net neutrality with regards to the product… Airtel Zero is “free” for all our consumers and open to all marketers – big or small”
Net Neutrality: Airtel says Flipkart statement consistent with their own stand
 Net Neutrality: Airtel says Flipkart statement consistent with their own stand
In an official statement, Airtel has said, "The statement made by Flipkart regarding their decision not to offer toll free data service to their customers is consistent with our stand that Airtel Zero is not a tariff proposition. It is merely an open platform for content providers to provide toll free data services"
WPP launches marketing foresight consultancy Gain Theory
 WPP launches marketing foresight consultancy Gain Theory
Led by Worldwide CEO Jason Harrison, Gain Theory will provide solutions that tackle a set of pain points faced by marketing and insight professionals today in achieving the desired ROI from their marketing activities
Goafest 2015: There'll be a bubble burst in e-commerce industry in 12-18 months: Ashish Hemrajani
 Goafest 2015: There'll be a bubble burst in e-commerce industry in 12-18 months: Ashish Hemrajani
Some of the e-commerce companies today are spending despite being EBIDTA-negative and their valuations are not credible, says Ashish Hemrajani, CEO, BookMyShow
Net Neutrality: Does Airtel Zero deserve the backlash?
 Net Neutrality: Does Airtel Zero deserve the backlash?
Does Airtel deserve the outrage directed against it? Probably not, when you consider so many other similar events have gone under the radar. What it does highlight is the lack of trust the Indian consumer has for telcos
Trendspotting: Video advertising becoming a high-growth medium to promote brand story
 Trendspotting: Video advertising becoming a high-growth medium to promote brand story
On back of rising internet penetration, brand marketers are increasingly looking at benefits of a fine-tuned video platform strategy through cross-device formats to reach consumers
What is the way forward for TAM?
 What is the way forward for TAM?
With the upcoming launch of BARC, industry experts believe TAM could continue measurement in certain niches other than television
Net Neutrality: As net neutrality debate heats up, Flipkart pulls out of Airtel Zero
 Net Neutrality: As net neutrality debate heats up, Flipkart pulls out of Airtel Zero
The brand has now decided to call off the negotiations with Airtel. Flipkart, now, claims to have committed itself fully to the cause of net neutrality in India
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