All Stories of content@exchange4media.com
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Firstpost launches 4-min promo for its interactive, video views platform

By content@exchange4media.com Tuesday Jun 18, 2013

Conceptualised & directed by Contract's Ravi Deshpande, the ad showcases a monologue of a quintessential modern woman panning multiple subjects

MSM forays into film production in India

By content@exchange4media.com Tuesday Jun 18, 2013

MSM Motion Pictures has collaborated with Eros International for its first film, titled 'Bajate Raho'. The movie releases on July 26, 2013

MediaCom Worldwide sends young contest winner to Cannes Lions

By content@exchange4media.com Tuesday Jun 18, 2013

MediaCom’s Malaysia staffer Joyce Marion Petiza has won an all-expenses-paid trip to the Young Media Academy at this year’s Cannes Lions Festival

TAM Ratings Row: Bloomberg TV, India TV terminate TAM services

By content@exchange4media.com Tuesday Jun 18, 2013

Bloomberg TV had raised issues in October 2012, highlighting the disproportionate measuring system & inadequate sample size for measurement of ratings

Google introduces product listing ads in India

By content@exchange4media.com Tuesday Jun 18, 2013

The new ad format connects users to rich product-information such as product images, price and brands

MediaCom Worldwide sends young contest winner to Cannes Lions

By content@exchange4media.com Tuesday Jun 18, 2013

MediaCom’s Malaysia staffer Joyce Marion Petiza has won an all-expenses-paid trip to the Young Media Academy at this year’s Cannes Lions Festival

The Telegraph taps students with new supplement 'You'

By content@exchange4media.com Monday Jun 17, 2013

The four-page supplement focuses on college life and is distributed free with The Telegraph on alternate Thursdays

Prime Focus assigns website duties to Aurum Communications

By content@exchange4media.com Saturday Jun 15, 2013

The contract includes developing, designing & setting up the information architecture for websites of both Prime Focus World & Prime Focus Technologies

Social engagement is going to drive brands: Jeffrey Dachis

By content@exchange4media.com Sunday Jun 16, 2013

What you do with social is build brand love, advocacy and mindshare in a powerful manner, says the CEO, Chairman & Founder of Dachis Group

Prime Focus assigns website duties to Aurum Communications

By content@exchange4media.com Sunday Jun 16, 2013

The contract includes developing, designing & setting up the information architecture for websites of both Prime Focus World & Prime Focus Technologies

FleishmanHillard elevates Yusuf Hatia to MD, India

By content@exchange4media.com Sunday Jun 16, 2013

Hatia is a founding team member of FleishmanHillard in India. In his new role, Hatia is responsible for overseeing all of the PR firm’s India offices

Top developments of the week

By content@exchange4media.com Saturday Jun 15, 2013

Read all the people movements and developments that made it to the headline last week

The general RAM numbers are encouraging: Vehrnon Ibrahim

By content@exchange4media.com Friday Jun 14, 2013

The quantum of listenership of FM radio in India seems high, but in reality RAM is not an accurate assessment of the industry's success, says the Chief Consultant, Vehrnon.com

Jet Airways brings on board Gary Kenneth Toomey as CEO

By content@exchange4media.com Friday Jun 14, 2013

Toomey’s appointment follows the resignation of Nikos Kardassis, who left the airline after serving two terms as CEO

Inaugural Young Lions Masters Series @Cannes Lions

By content@exchange4media.com Friday Jun 14, 2013

Last year’s Young Lions film winners get to revisit their winning concept in Cannes, using Deluxe’s creative services brands, at the inaugural Young Lions Masters Series

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