Search arrow Stories arrow content@exchange4media.com
 
Dish TV appoints MEC India as its new media partner
By content@exchange4media.com
Dish TV has decided to consolidate its ATL & digital business for a more seamless experience for its consumers, across media. Owing to MEC India’s vast experience in the domain, both the ATL & digital business have been handed over to them
time icon  Wednesday Aug 20, 2014
MRUC stands by IRS 2013 results; industry headed for another flashpoint
By content@exchange4media.com
Chairmen of MRUC, RSCI, ABC and President of INS have arrived at a unanimous decision to lift the voluntary abeyance placed on IRS 2013. The abeyance is lifted with effect from 20th August, 2014
time icon  Wednesday Aug 20, 2014
AFAA announces launch of DigiAsia from Nov 12-14 in Taipei
By content@exchange4media.com
DigiAsia will be a bi-annual event and centered around the theme ‘Digi beyond imagination’
time icon  Wednesday Aug 20, 2014
Dish TV appoints MEC India as its new media partner
By content@exchange4media.com
Dish TV has decided to consolidate its ATL & digital business for a more seamless experience for its consumers, across media. Owing to MEC India’s vast experience in the domain, both the ATL & digital business have been handed over to them
time icon  Wednesday Aug 20, 2014
News Nation now in Limca Book of Records
By content@exchange4media.com
News Nation has been awarded the record for ‘Most telegrams sent in a day (group)’ by Limca Book of Records. News Nation marked the exit of telegrams in India by sending out 400 telegrams on July 13, 2013
time icon  Wednesday Aug 20, 2014
Scarecrow bags the mandate for Godfather Beer
By content@exchange4media.com
"Godfather is a fast growing, challenging brand competing in a category where some of the world's iconic brands like Heineken, Carlsberg and Budweiser are major players," says Manish Bhatt, Founder Director, Scarecrow Communications
time icon  Wednesday Aug 20, 2014
Scarecrow bags the mandate for Godfather Beer
By content@exchange4media.com
"Godfather is a fast growing, challenging brand competing in a category where some of the world's iconic brands like Heineken, Carlsberg and Budweiser are major players," says Manish Bhatt, Founder Director, Scarecrow Communications
time icon  Wednesday Aug 20, 2014
ErosNow bags worldwide rights to Zee TV's content
By content@exchange4media.com
With this acquisition, Zee TV's top-rated serials, soaps, reality shows will be available to members from around the world at no extra subscription costs
time icon  Wednesday Aug 20, 2014
HDFC, Airtel, SBI, ICICI, Bajaj Auto lead BrandZ Top 50 Most Valuable Indian Brands
By content@exchange4media.com
7 of the Top 10 brands & 30% of the Top 50 brands come from the service sector. Study indicates that India's unrestricted 'right to play' for businesses has nurtured great diversity amongst brands in the ranking
time icon  Wednesday Aug 20, 2014
ASCI releases final guidelines for skin lightening & fairness products ads
By content@exchange4media.com
New guidelines attempt to ensure that advertisements of products in this category do not depict people with dark skin as somehow inferior to those who are fairer
time icon  Wednesday Aug 20, 2014
12345...