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Week 9 ratings: Zee TV regains No. 2 slot; Colors sees dip
By content@exchange4media.com
Star Plus maintains No. 1 position, as Colors slips to No. 3 slot at 419 million GVTs. All other top Hindi GECs saw a decline during the week
time icon  Thursday Mar 05, 2015
CNBC TV18 tops Budget coverage viewership charts
By content@exchange4media.com
The channel topped ratings among all English Business News channels in the All India CS AB Males 25+ category on the Budget Day, as well as the Budget Week
time icon  Thursday Mar 05, 2015
257 million viewers tune in to watch India beat South Africa for the first time in a World Cup
By content@exchange4media.com
The match rated 12.9 TVR across Star network including DD, with 10.5 TVR on Star network and 2.4 TVR on DD
time icon  Thursday Mar 05, 2015
Obituary: Studio PrintArt’s Debabrata Chaudhuri passes away
By content@exchange4media.com
Chaudhuri generously parted his knowledge to numerous industry leaders and professionals and earned innumerable national & international awards for design & production
time icon  Thursday Mar 05, 2015
Viacom18 extends Colors franchise; unveils 5 new regional avatars
By content@exchange4media.com
Five ETV regional channels will be rechristened as Colors Marathi, Colors Gujarati, Colors Bangla, Colors Kannada and Colors Oriya. Viacom Inc. through its subsidiary Nick Asia will acquire a 50% interest in the five regional general entertainment channels, while TV18 will continue to own the remaining 50%
time icon  Wednesday Mar 04, 2015
SBI Card deploys Holocube technology in IGI airport Delhi
By content@exchange4media.com
SBI Card has become one of the first Indian brands to install a Holocube to strengthen its marketing program
time icon  Wednesday Mar 04, 2015
JCDecaux gets named in Limca Book of Records
By content@exchange4media.com
JCDecaux has announced that its Indian subsidiary has been certified by the Limca Book of Records with two national records.
time icon  Wednesday Mar 04, 2015
BARC India rolls out its Pricing Philosophy
By content@exchange4media.com
The Pricing philosophy for Broadcasters is a flat cess as a percentage of net TV advertising billing
time icon  Thursday Mar 05, 2015
Most Bengali GECs see ratings dip in week 8
By content@exchange4media.com
Bengali GECs see a decline in ratings, followed by regional GECs in other markets such as Tamil Nadu, Andhra Pradesh and Maharashtra
time icon  Wednesday Mar 04, 2015
Jeremy Caplin to speak on client-agency relationship at ISA event
By content@exchange4media.com
Caplin has operated as Global, European and Local Marketing Director at companies such as P&G, Reckitt Benckiser, and Monster.com and has been Head of Marketing Solutions at Dunnhumby. The event will be held on March 10 in Mumbai and on March 12, 2015 in Delhi
time icon  Wednesday Mar 04, 2015
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