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Max Life Insurance digital campaign gives consumers a second chance
By content@exchange4media.com
The campaign titled, ‘Second Chance’, comprises two videos, wherein people share how life gave them a rare second chance
time icon  Saturday Jan 24, 2015
DDB MudraMax-Experiential creates wedding theme for Tupperware
By content@exchange4media.com
An on-ground activation was implemented at several malls in major cities to win customers
time icon  Saturday Jan 24, 2015
Wagh Bakri gears up for R-Day with new TVC; will air over a 100 times in one day
By content@exchange4media.com
The new four-minute TVC will be aired on over 10 leading channels; tea group aims at targeting news channels that would be streaming US President Barack Obama’s visit; channels have created special slots to accommodate TVC
time icon  Saturday Jan 24, 2015
Pepperfry.com’s ‘Design Democracy’ challenge to provide platform to budding designers
By content@exchange4media.com
Furniture design competition to open on R-Day; the winning designs will be brought to life by Pepperfry’s assistance, which will go up for sale on the site; designers will be offered a democratic revenue sharing model on the pieces sold
time icon  Saturday Jan 24, 2015
Max Life Insurance digital campaign gives consumers a second chance
By content@exchange4media.com
The campaign titled, ‘Second Chance’, comprises two videos, wherein people share how life gave them a rare second chance
time icon  Saturday Jan 24, 2015
Parag Milk Foods unveils new corporate identity, logo
By content@exchange4media.com
Dairy firm plans to enter new segments and expand brand portfolio to drive the next phase of growth
time icon  Saturday Jan 24, 2015
MTV Roadies X2 to go on air from tomorrow
By content@exchange4media.com
In the show's twelfth season, Rannvijay Singh is joined by three other gang leaders -- Olympic medalist Vijender Singh, actors Karan Kundra and Esha Deol; participants will not just be competing against each other but also gangs
time icon  Saturday Jan 24, 2015
Dish TV adds 416,000 net subscribers during third quarter, Total operating revenues up by 17.4 per cent
By content@exchange4media.com
The company's standalone subscription and total operating revenues stood at Rs 655.4 crore and Rs 713.9 crore, respectively; net loss for the quarter reduced to Rs 2.9 crore
time icon  Friday Jan 23, 2015
Rediffusion's Chraneeta Mann on the New York festival Grand Jury
By content@exchange4media.com
Mann has handled almost every category from automobiles to insurance, to banking, beauty, health supplementation industry, telecom, appliances, apparel and even alternative energy
time icon  Friday Jan 23, 2015
George Kovoor appointed Senior Creative Director, OgilvyOne Mumbai
By content@exchange4media.com
Kovoor will partner Senior Creative Director Burzin Mehta to lead digital creative for OgilvyOne, Mumbai
time icon  Friday Jan 23, 2015
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