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BBC Worldwide expands its advertising sales team in Asia
By content@exchange4media.com
John Williams has been appointed Vice President, ASEAN & India, and will be based in Singapore. Katy Xu takes on the role of Vice President, Greater China & North Asia, located in Hong Kong
time icon  Tuesday Sep 02, 2014
IndusInd Bank assigns its media duties to Lodestar UM
By content@exchange4media.com
The appointment of Lodestar UM is a part of the Bank’s broad strategy to strengthen its brand visibility and recall across all geographies. IndusInd Bank has made ‘Responsive Innovation’ as a central theme of its brand building programme
time icon  Tuesday Sep 02, 2014
IndusInd Bank assigns its media duties to Lodestar UM
By content@exchange4media.com
The appointment of Lodestar UM is a part of the Bank’s broad strategy to strengthen its brand visibility and recall across all geographies. IndusInd Bank has made ‘Responsive Innovation’ as a central theme of its brand building programme
time icon  Tuesday Sep 02, 2014
Govt mulls setting up new regulator for communications sector
By content@exchange4media.com
The Modi Govt is planning to set up a new 'super regulator' for the communications sector that could replace the Telecom Regulatory Authority of India and the Telecom Disputes Settlement and Appellate Tribunal
time icon  Tuesday Sep 02, 2014
Leo Burnett consolidates APAC, Greater China regions; Jarek Ziebinski made Chairman & CEO
By content@exchange4media.com
In his new role, Ziebinski will split his time between Shanghai & Singapore. Donald Chan, Group CEO of Leo Burnett China will also oversee Leo Burnett Hong Kong. Eddie Booth, Regional Chairman & CEO of Greater China will be retiring from Leo Burnett following 15 years at the agency
time icon  Tuesday Sep 02, 2014
The BBC & CNN neck and neck for global online audiences in July: ComScore
By content@exchange4media.com
New research from ComScore has revealed that the BBC's global audience has grown by 30 per cent since 2012 to 73.4 million unique browsers - just 200,000 (0.27 per cent) short of CNN's 73.6 million
time icon  Tuesday Sep 02, 2014
Maxus strengthens regional leadership teams in West and South
By content@exchange4media.com
In the southern region, Maxus has elevated Kishankumar Shyamalan to General Manager. Monaz Todywalla joins as General Manager, Maxus Mumbai, where she will be leading client teams for Vodafone, L'Oreal, HDFC Life and Kotak
time icon  Tuesday Sep 02, 2014
MIB issues stern warning to News Live channel for showing disturbing visuals
By content@exchange4media.com
The MIB noted that the visuals were neither morphed nor blurred and violated provisions of the Programme Code contained in the Cable Television Network Rules, 1994 framed under Cable Television Network (Regulation) Act, 1995
time icon  Tuesday Sep 02, 2014
Marketing Guru Jack Trout to speak about online marketing on Radio One
By content@exchange4media.com
Jack Trout, one of the world's foremost experts on marketing who defined the theory of 'positioning' and 'marketing warfare' will be heard exclusively on Radio One's new program Radio One #onliners
time icon  Tuesday Sep 02, 2014
Ignitee Digital bags digital duties of Breakthrough
By content@exchange4media.com
Through this association, the global human rights organisation seeks to leverage the digital media platforms to educate the audience by establishing meaningful conversations and building a critical mass of change agents worldwide
time icon  Tuesday Sep 02, 2014
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