A proper plan, relationship building, long-term thinking and consistency can help a brand go long way with its content marketing, says Windchimes

Brands such as ITC Classmate, Faber Castell, Staples, Post It are implementing social media strategies into branding & marketing effectively, says Windchimes

The social journey of your FMCG brand should always begin with social listening, says Windchimes Communications

The beauty industry has realised the advantages of social and is using it to market and engage new customers, says Windchimes

Being part of the Power & Energy sector, a company can leverage the prospects by pushing this utility sector to utilise social media, says Windchimes

Social media can help augment a favourable impression as a product/service of consumer choice in trade shows, says Windchimes

Music, dance, theatre, films and the likes are taking to social media to expand fan base and deliver unparalleled experience, says Windchimes

Social media can not only help marketing efforts but it also has the potential to boost business and sustain growth, says Windchimes

Social media audience can be classified as crowd, connectors, customisers, commentators, creators & collectors, says Windchimes

The social networking forum for professionals has recently undergone a cosmetic facelift & it looks quite promising, says Windchimes

Social media can be a boon for the education sector. Students can learn, share and collaborate better with social tools, says Windchimes

Real estate sector, largely a print devout, is expanding and exploring social media in an innovative way, says Windchimes

Social media can be a boon for the education sector; students can learn, share and collaborate better by availing social tools, says Windchimes

GM’s withdrawal of ads from Facebook invoked quite a debate. Windchimes looks at brands that have made effective use of Facebook

The hospitality industry has realised the true potential of social media. Windchimes highlights some award-winning campaigns of recent times