Search Result : Marketing

Skateboard Media announces new PR mandate wins

By exchange4media News Service | 2017/Jun/23

Skateboard Media has signed seven new clients, Amit Verma joins as Head of Operation & Client Servicing

Social Samosa founders launch, a sass and satire content portal

By exchange4media News Service | 2017/Jun/22

The portal aims to be the social laundry bag that brings to the coffee table taboo and socially off-limit topics in a light hearted but hard-hitting manner

Our TVC Nazar Nahi Nazariya Badlo reinforces our brand strategy: Kaushik Tiwari, Bharat Matrimony

By Misbaah Mansuri | 2017/Jun/23

In an interview, the Head – Marketing, Bharat Matrimony talks about the unique positioning of the brand against competition and the reinforcement of its brand strategy

Roda Mehta to be conferred AAAI Lifetime Achievement Award 2017

By exchange4media News Service | 2017/Jun/22

The Award will be presented to Mehta on July 14, in Mumbai

Guest Column: Brands are built on the bedrock of consistency: Santanu Ghatak, MRM McCann

By Santanu Ghatak | 2017/Jun/23

Are brands and brand-makers interchangeable, wonders Ghatak

Coca-Cola India rejigs Communications team

By exchange4media News Service | 2017/Jun/22

Arpan Basu to lead Corporate Communications of INSWA Business Unit with a direct reporting to Ishteyaque Amjad, VP Public Affairs and Communication, Coca-Cola India and Southwest Asia

MEC India bags media mandate for NMIMS

By exchange4media News Service | 2017/Jun/21

MEC India has won the mandate to handle all media buying and planning for NMIMS Global Access School for Continuing Education (NGA - SCE)

Lupin appoints Pooja Thakran as Head - Corporate Communications

By exchange4media News Service | 2017/Jun/21

Thakran will lead the Corporate Communications function for Lupin globally and will be based at Mumbai

Sanjeev Kapur joins MetLife as CMO for Asia

By exchange4media News Service | 2017/Jun/20

Kapur will lead the acceleration of MetLife’s brand transformation across the region

Sanjeev Mehta appointed as Business Head for Qube Cinema Network

By exchange4media News Service | 2017/Jun/20

Mehta has a diverse experience of over 20 years in media sales

Disney India's brand associations for 'Cars 3' pegged at Rs 110 crore in retail sales value

By exchange4media News Service | 2017/Jun/21

For ‘Cars 3’ Disney India has tied up with 40 brands across categories including, Hamleys, Mattel, Funskool and more

Viacom18 Motion Pictures appoints Nikhil Sane to lead expansion in Marathi cinema

By exchange4media News Service | 2017/Jun/19

As Business Head, Sane will report to Ajit Andhare, COO – Viacom18 Motion Pictures

Bollywood banks on ICC Champions Trophy 2017 for trailer debuts

By Madhuwanti Saha | 2017/Jun/20

SRK chose India-Pak final to launch first mini-trailer of his upcoming movie, Akshay Kumar launched his trailer during India-South Africa match

PR Professionals bags PR mandate of Su-Kam Power Systems

By exchange4media News Service | 2017/Jun/19

PR Professionals would be responsible for managing media and PR operations across India for Su-Kam

Mullen Lintas Mumbai appointed creative agency of Motilal Oswal

By exchange4media News Service | 2017/Jun/19

The win marks Mullen Lintas’ foray into the financial services sector

Amit Tiwari steps down as Director Marketing, Brand, Communication & Digital, Philips India

By Ruhail Amin | 2017/Jun/19

Tiwari was associated with Philips for nearly a decade. He joined the company in 2008 as Country Manager Marketing Communications and Media before taking over the role of Director Marketing, Indian Subcontinent – Brand, Communication & Digital, Philips India, in 2014

Delete marketing and insert storytelling, advises Donna Moritz at Tech Manch 2017

By Shraddha Shirodkar | 2017/Jun/19

The social media strategist and visual marketing specialist spoke about how visual storytelling can engage customers meaningfully and eventually, build trust

Imagica pairs up with UNICEF Super Dads campaign this Father’s Day

By exchange4media News Service | 2017/Jun/17

The initiative hopes to underscore the critical role of a father in the development of a child’s brain and his/her nurturing

100% Dad: Indiabulls Home Loans plans a special surprise for its Dads

By exchange4media News Service | 2017/Jun/17

The film pays tribute to all dads who do their best at work and do even better at home