The much-awaited Impact Person of the Year award for 2017 will be held on December 11
IDBI's contest winners will stand a chance to get trained at the Pullela Gopichand Academy in Hyderabad after going through a selection process
This initiative of Amazon turns a year old and they have plans to make the start-ups and consumers more aware about this.
Chandy spoke about how Duroflex, the third largest mattress brand in India, is trying to make the category more purposeful at the first ever exchange4...
Giving celebrities a fortune to endorse your brand or product does not guarantee sustainable sales and leads
Helmed by Sudeep Gohil of Publicis India with support from planners across top agencies, the APG will begin its India chapter in the second week of De...
The newly-wed extensively promoted a jewellery brand, wedding invitation card maker and retailer Big Bazaar on social media channels
With a marketing budget of Rs 25-30 crores, Godrej & Boyce will put more emphasis on digital for its new premium brand Script
Ness Digital Engineering has appointed technology veteran Vinay Rajadhyaksha to President and Global Chief Delivery Officer
Cherian will be joining as Senior Manager Corporate Communications at Harman India and will be leading all external and internal communications
Plans to repeat this campaign every year to create awareness for increasing carbon emissions
Rahul Agarwal in conversation with InMobi's Vasuta Agarwal at the e4m Conclave South said that purposeful brands lead to sustainable businesses
Incidentally, PHD had won the global communications planning account from Mindshare in 2012 after a competitive review
Members of the audience took to Twitter to share their thoughts on the event and speaker-statements that were relevant to them
The umbrella theme for the South Conclave this year was ‘Making Brands Purposeful’
MTV has created a humorous film about parents who find a box of flavoured condoms in their son’s room
The umbrella theme for the South Conclave this year is ‘Making Brands Purposeful’
By January 2018 every Bisleri product, be that a 20-litre bubble-top or the 250ml bottle, will have a dual-language label
Panelists will discuss the topics 'Speaking the Purpose Language' and 'The Experience Economy : The Battle Ground Changes'.
A smart business campaign with targeted email marketing leads to better reach, which can lead to an increased customer interactions and ultimately inc...
The most preferred coffee candy not just on Earth but outside of it too
Two days to go! Gear up for a fireside chat with Rahul Agarwal, CEO& MD, Lenovo at e4m Conclave-South
The session to be moderated by Vasuta Agarwal, InMobi, India
Shah talks about the platform’s first ever lifestyle campaign in which they have collaborated with social media star Hatecopy
Bajaj Finserv recently launched a campaign to drive awareness for its product Flexi Loans. The campaign ‘Think it. Done,’ aims to highlight the unique...
Voot, which is producing almost 4X content on an overall basis on the reality drama, is gunning for big numbers both on viewership and advertising revenue
YouTube today released its annual year-end edition of the YouTube Ads Leaderboard 2017 capturing the most celebrated ads that received maximum views, shares, and love from audiences across India
Real world study of Appier's network shows significant benefits of AI over traditional rule-based systems