The Events and Experiential Marketing Association’s (EEMA) fifth annual convention, EEMAGINE 2012, culminated on July 30 with the EEMAX Awards.
EEMAX Awards recognises exemplary work in the events and experiential marketing space. This year, in all, 67 awards were handed out across 23 categories, which included 20 Golds, 27 Silvers and 18 Bronzes, besides two special awards. Modern Stage Service and Cineyug Entertainment were conferred with the special Outstanding Partner Contribution Award.
Wizcraft Entertainment raked in the highest number of awards – seven metals, followed closely by Candid Marketing and Cineyug with six metals each. Showtime Events, Fountainhead Events, Krayons and Innobuzz Marketing Solutions won five metals each.
Wizcraft’s seven meals include four Golds in the Best International Event category, Best Use of Technology in an Event category, Best Public and Outdoor Event category, and Best Live Televised Event category.
Candid Marketing swept the Best of Use of Digital Marketing for an Event or Activation category, bagging Gold, Silver and Bronze. The agency took home two more Golds in two categories – Best Use of Digital Marketing for Event or Activation, and Best Integrated Communication Program.
Cineyug’s six metals included two Golds and a Silver in the Best Live Televised Event category for Stardust Awards and Filmfare Awards, respectively. The agency also received a special award for its outstanding contribution to the industry.
Fountainhead which bagged 5 awards, won the gold in the Best Public and Outdoor Event. Innobuzz Marketing Solutions won the gold award in the Best Mall Promotion category. Encompass Events won four metals, including a Gold in the Best Sporting Event category. E Factor took home a Gold in the Best Wedding category and a Silver in the Best Sporting Event category. Krayons Entertainment won two Golds for Best School Contact Program and Best Consumer Activation Program categories.
Vibgyor Brand Services won a Gold for Best In-Store Promotion. Showtime Events and Midas Next Media won a Gold each in the Best Product Launch Award category and Best Signature Event category, respectively. G2Rams won a Gold in the Best Conference Category.
Other winners include Bellset, which won a Gold for Best Exhibition Design; Jagran Solutions, which won a Gold for Best CSR/Environment Initiative; Wow Events, which won a Gold for Best Dealer Activation Program; and Impressario, which won a Gold for Best Road Show of the Year.
Complete list of winners: