Marketing and media planning company, Blue Hive announced a new addition to their team with Vidhu Sagar who joins them as Managing Partner, India. In his new role, Sagar will function as head of India operations for Blue Hive (WPP Group Company).
Sagar makes the move from media planning and buying specialist Carat where he held the position of Executive Vice President for seven years. During his tenure he spear headed comprehensive media strategies and drove overall client relationships.
Vidhu Sagar has chartered his career with a miscellany of moves within the marketing, advertising and publishing industries. Having started off with Everest Advertising, he was later employed with the JWT Group and McCann networks. He followed this up with six years with Draft FCB-Ulka Advertising and then onto the India Today Group.