Star India, Taproot Dentsu, Scarecrow Communications, The Social Street, Adfactors lead Abbys Day2 @ Goafest 2017

Star India, Taproot Dentsu, Scarecrow Communications, The Social Street, Adfactors lead Abbys Day2 @ Goafest 2017

Author | exchange4media News Service | Friday, Apr 07,2017 10:54 PM

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Star India, Taproot Dentsu, Scarecrow Communications, The Social Street, Adfactors lead Abbys Day2 @ Goafest 2017

Day 2 @ Goafest 2017 saw Abbys awarded for Print Craft, Radio & Radio Craft, PR, Branded Content & Entertainment, Brand Activation & Promotion, Broadcast and Direct Marketing. Some of the big winners were Scarecrow Communications, Dentsu Impact, The Social Street, Taproot Dentsu Mumbai, Star India and AdFactors PR to name a few.

Detailed report below:

Radio & Radio Craft
Scarecrow Communications and Dentsu Impact led in this category with Scarecrow Communications garnering a total of 12  metals. This included 3 Silver metals and 2 Bronze metals in the Radio Abbys and a further 3 Silver metals and 4 Bronze metals in the Radio Craft Abbys.

Dentsu Impact also received a total of 12 metals, including 6 Silver metals and 4 Bronze metals in the Radio Abbys and 1 Bronze and 1 Silver metal in the Radio Craft Abbys.

Taproot Dentsu won 2 Gold metals for the campaign ‘Odds By Adidas’ while JWT India won a Gold for their radio campaigns for Goldilocks.

Brand Activation & Promotion
The Social Street led in this category with 2 Gold and 3 Silver and 4 Bronze metals to end with a total tally of 9 metals. This was followed by Taproot Dentsu with 1 Gold, 3 Silver and 3 Bronze metals.

Taproot Dentsu won a Gold for the campaign ‘Odds by Adidas’. The Social Street won Gold for “Spot of Sun” for Health Assure and another one for “Stars in their Eyes” for Good Day.

Dentsu Webchutney and TBWA Sri Lanka both won 2 Silver metals each. Blink Digital India, Medulla Communications, FCB Interface Mumbai and Milestone Brandcom each won 1 Silver and 1 Bronze metal.

Print Craft
This category saw just one Gold won by Viral Pandya for their work for Osho Industries. The overall leader in the metal tally in this category was The Social Street with 1 Silver and 6 Bronze metals. This was followed by Autumn Winter Communications and Design with 5 metals; including 2 Silver and 3 Bronze metals.

Tapoot Dentsu and Enormous Brands LLP won 3 Silver and 1 Bronze metals apiece.

Direct Marketing
Taproot Dentsu Mumbai bagged the maximum awards with 3 Gold metals, 2 Silver and a Bronze.

Dentsu Webchutney Gurgaon won a Gold and also a Silver. JWT India Bangalore too won a Gold and a Silver.

Happy mcgarrybowen Bangalore won 3 Bronze metals.

Dentsu Impact Gurgaon won a Silver, JWT India Mumbai too won a Silver. BBC Media Action also won a Silver metal as did Famous Innovations Digital Creative, Sideways Consulting LLP and ibs Mumbai.

Branded Content
Famous Innovations Digital Creative led with 2 Gold metals, 3 Silver and a bronze. At second spot was Maxus with 2 Golds and 4 Silver metals.

Mindshare won a Gold and 2 Silver metals. JWT India won a Gold. Culture Machine won a Silver.

Public Relations

AdFactors PR was the clear winner bagging three golds in the category. AdFactors PR also dominated the metal tally by winning a total of eight awards on Friday night.

AdFactors PR won two gold awards for its UnhungryIndia campaign for Godrej Appliances in the Integrated Campaign led by PR and Household and Business Appliances categories, and one gold for the Down’s Syndrome art winning hearts campaign for Om Creations Trust.

Urban Ladder, Isobar India, and Setu Advertising Private Limited won one gold each in the Corporate, Celebrity Endorsement, and Events and Experiential PR categories respectively.

Marico Limited won seven silver PR ABBYs, the most number of silvers in the PR category. Taproot Dentsu won three silvers in the Integrated Campaign led by PR, Celebrity Endorsement, and Luxury Goods Fashion and Beauty categories.

Madison Public Relations bagged two silvers and one bronze.

Value 360 Communications bagged two awards – one silver and one bronze. Godrej Inds and Havas Worldwide India won one silver each in the Household Products and Maintenance, and Events and Experiential PR categories.

JWT India won two bronze metals. The Social Street, Weber Shandwick, Innocean Worldwide Communications, and Pulp Strategy Communications won a bronze award each.

Broadcasting
Star India was the clear winner with it bagging most of the awards. Star India won 1 Gold metal, 4 Silver metals and 3 Bronze metals. The Gold was for Star India’s work under the best original music score for a TV Program category for P.O.W- Bandi Yudh Ke- Rab Di Baaatein.

The 3 Silver metals that Star India bagged were for P.O.W- Bandi Yudh Ke, Koffee With Karan- Promo and Book Adaptations War promo under the respective categories- best launch of a TV program using multimedia, best TV reality show promo and best movie promo by a TV channel. The 3 Bronze metals were for Brewing Up A Storm, Jungle Book and P.O.W Bandhi Yudh Ke- Rahiya Ve under the respective categories- best launch of a TV program using multi-media. Best movie promo by a TV channel and best original score for a TV program.

Colors OAP won a Gold metal. LePlex SPN India won a Silver, Viacom18 also won a Silver while Hotstar won a Bronze metal.

For full list of winners see table below:

Creative ABBY Awards - 2017
RESULTS ARE EMBARGOED TILL END OF AWARD CEREMONY
             
Category Name Category Entry No. Brand Title / Caption Organization Metal
Radio Single Cat 1c : Food 17 VTP Earth Food Swaad Scarecrow Communications Silver
Radio Single Cat 1c : Food 9 Genius Mouth freshener Pryaywachi - Machhli DENTSU IMPACT- DENTSU AEGIS NETWORK Bronze
Radio Single Cat 1c : Food 10 Pryaywachi - Sharab
Radio Single Cat 4c : Clothing, Innerwear, Footwear and Accessories 1 Adidas Odds by Adidas Taproot Dentsu Gold
Radio Single Cat 5c : Household and Business Appliances 28 GOLDILOCKS DISCLAIMER 1 JWT India Gold
Radio Single Cat 5c : Household and Business Appliances 29 DISCLAIMER 2
Radio Single Cat 5c : Household and Business Appliances 30 DISCLAIMER 3
Radio Single Cat 5c : Household and Business Appliances 31 DISCLAIMER 4
Radio Single Cat 5c : Household and Business Appliances 2 KONICA MINOLTA L&K DENTSU IMPACT- DENTSU AEGIS NETWORK Silver
Radio Single Cat 5c : Household and Business Appliances 3 S&V
Radio Single Cat 5c : Household and Business Appliances 22 Khaitan Geysers Bank JWT India Bronze
Radio Single Cat 5c : Household and Business Appliances 23 Boss
Radio Single Cat 5c : Household and Business Appliances 27 Khaitan Pumps Gaswala JWT India Bronze
Radio Single Cat 6c : Automotive Vehicles and Accessories 18 Maruti Suzuki Villain 1 - Mom DENTSU IMPACT- DENTSU AEGIS NETWORK Silver
Radio Single Cat 6c : Automotive Vehicles and Accessories 19 Villain 2 - Sis
Radio Single Cat 6c : Automotive Vehicles and Accessories 1 Honda Motorcycle and Scooter India Pvt. Ltd. Pooja Taproot Dentsu Silver
Radio Single Cat 6c : Automotive Vehicles and Accessories 2 Boss
Radio Single Cat 6c : Automotive Vehicles and Accessories 3 Dost
Radio Single Cat 6c : Automotive Vehicles and Accessories 16 Maruti Suzuki Success Story 1 DENTSU IMPACT- DENTSU AEGIS NETWORK Silver
Radio Single Cat 10c : Media and Publications 23 Radio City Delhi-ite Scarecrow communications Silver
Radio Single Cat 10c : Media and Publications 19 Radio Mango Womens Day Radio Mango Silver
Radio Single Cat 10c : Media and Publications 24 Radio City Mumbaikar Scarecrow communications Silver
Radio Single Cat 10c : Media and Publications 28 Outlook Group Voices Scarecrow communications Bronze
Radio Single Cat 11c : Business and Home Services 35 NestAway Bachelors JWT India Silver
Radio Single Cat 11c : Business and Home Services 8 Max Healthcare ENGLISH DENTSU IMPACT- DENTSU AEGIS NETWORK Bronze
Radio Single Cat 13c : Travel, Entertainment and Leisure 1 Thomas Cook Never Too Old - Man Law & Kenneth Saatchi & Saatchi Pvt. Ltd. Silver
Radio Single Cat 13c : Travel, Entertainment and Leisure 3 Thomas Cook Never Too Old - Woman Law & Kenneth Saatchi & Saatchi Pvt. Ltd. Silver
Radio Single Cat 14c : Corporate 19 Maruti Suzuki Success Story 1 DENTSU IMPACT- DENTSU AEGIS NETWORK Silver
Radio Single Cat 14c : Corporate 20 Success Story 2
Radio Single Cat 14c : Corporate 21 Maruti Suzuki Villain 1 - Mom DENTSU IMPACT- DENTSU AEGIS NETWORK Silver
Radio Single Cat 14c : Corporate 22 Villain 2 - Sis
Radio Single Cat 15c : Public Service, Appeals and Charity 6 Honda Motorcycle and Scooter India Pvt. Ltd. Pooja Taproot Dentsu Silver
Radio Single Cat 15c : Public Service, Appeals and Charity 8 Honda Motorcycle and Scooter India Pvt. Ltd. Boss Taproot Dentsu Silver
Radio Single Cat 15c : Public Service, Appeals and Charity 38 Maruti Suzuki Villain 1 - Mom DENTSU IMPACT- DENTSU AEGIS NETWORK Silver
Radio Single Cat 15c : Public Service, Appeals and Charity 39 Villain 2 - Sis
Radio Single Cat 15c : Public Service, Appeals and Charity 30 Jaagruti Her Love DENTSU IMPACT- DENTSU AEGIS NETWORK Bronze
Radio Single Cat 15c : Public Service, Appeals and Charity 36 Maruti Suzuki Success Story 1 DENTSU IMPACT- DENTSU AEGIS NETWORK Bronze
Radio Single Cat 15c : Public Service, Appeals and Charity 41 Dignity Foundation Guest Scarecrow communications Bronze
             
Radio Craft Cat 26a : Original Music Score 3 Vodafone Vodafone – Super Cheer Hakke Bakke for IPL 2016 redfm Bronze
Radio Craft Cat 26b : Voice Performance 16 Adidas Odds by Adidas Taproot Dentsu Silver
Radio Craft Cat 26b : Voice Performance 17 Thomas Cook Never Too Old - Man Law & Kenneth Saatchi & Saatchi Pvt. Ltd. Silver
Radio Craft Cat 26b : Voice Performance 23 Radio City Mumbaikar Scarecrow communications Silver
Radio Craft Cat 26b : Voice Performance 18 Thomas Cook Never Too Old - Woman Law & Kenneth Saatchi & Saatchi Pvt. Ltd. Bronze
Radio Craft Cat 26b : Voice Performance 29 VTP Earth Food Swaad Scarecrow communications Bronze
Radio Craft Cat 26c : Production 6 SHANKH SOUND STUDIO ROLE REVERSAL_WHAT IF_1 Lingo India Silver
Radio Craft Cat 26c : Production 9 VTP Earth Food Swaad Scarecrow communications Bronze
Radio Craft Cat 26d : Writing 60 Adidas Odds by Adidas Taproot Dentsu Gold
Radio Craft Cat 26d : Writing 85 Radio City Delhi-ite Scarecrow communications Silver
Radio Craft Cat 26d : Writing 51 Maruti Suzuki Success Story 1 DENTSU IMPACT- DENTSU AEGIS NETWORK Silver
Radio Craft Cat 26d : Writing 100 GOLDILOCKS DISCLAIMER 2 JWT India Silver
Radio Craft Cat 26d : Writing 101 DISCLAIMER 3
Radio Craft Cat 26d : Writing 102 DISCLAIMER 4
Radio Craft Cat 26d : Writing 103 DISCLAIMER 5
Radio Craft Cat 26d : Writing 47 Jagruti Her Love DENTSU IMPACT- DENTSU AEGIS NETWORK Bronze
Radio Craft Cat 26d : Writing 86 Radio City Mumbaikar Scarecrow communications Bronze
Radio Craft Cat 26e : Sound Design 9 SHANKH SOUND STUDIO ROLE REVERSAL_WHAT IF_1 Lingo India Silver
Radio Craft Cat 26e : Sound Design 10 Outlook Group Voices Scarecrow communications Silver
Radio Craft Cat 26f : Innovation 7 Meru Missed Call Enormous Brands LLP Bronze
Radio Craft Cat 26f : Innovation 8 Outlook Group Voices Scarecrow communications Bronze
             
Broadcaster Cat 2 : Best launch of a TV program using multi-media 8 P.O.W- Bandi Yuddh ke P.O.W- Bandi Yuddh ke Star India Pvt. Ltd. Silver
Broadcaster Cat 2 : Best launch of a TV program using multi-media 16 Koffee with Karan Season 5 Brewing up a storm Star India Pvt. Ltd. Bronze
Broadcaster Cat 3 : Best TV reality show promo 12 Star World Koffee with Karan - Promo Star India Pvt. Ltd. Silver
Broadcaster Cat 4 : Best TV fiction promo 22 P.O.W- Bandi Yuddh ke-Trailer P.O.W- Bandi Yuddh ke-Trailer Star India Pvt. Ltd. Silver
Broadcaster Cat 8 : Best TV sports channel program promo 3 Hotstar Splits hotstar.com Bronze
Broadcaster Cat 9 : Best movie promo by a TV channel 3 LE PLEX (Sony Pictures Network India Pvt Ltd) Chaplin LE PLEX (Sony Pictures Network India Pvt Ltd) Silver
Broadcaster Cat 9 : Best movie promo by a TV channel 5 Star Plus- Jungle Book Jungle Book Star India Pvt. Ltd. Bronze
Broadcaster Cat 9 : Best movie promo by a TV channel 6 Star Movies India Book Adaptations War promo Star India Pvt. Ltd. Silver
Broadcaster Cat 13 : Best original music score for a TV Program. 4 P.O.W- Bandi Yuddh ke- Rab Di Baatein P.O.W- Bandi Yuddh ke- Rab Di Baatein Star India Pvt. Ltd. Gold
Broadcaster Cat 13 : Best original music score for a TV Program. 7 P.O.W- Bandhi Yuddh ke- Rahiya Ve P.O.W- Bandhi Yuddh ke- Rahiya Ve Star India Pvt. Ltd. Bronze
Broadcaster Cat 13 : Best original music score for a TV Program. 9 Shakti Sonu Nigam Song_Shakti Colors OAP Gold
Broadcaster Cat 13 : Best original music score for a TV Program. 10 Comedy Central India Suits - Mike's In Jail Viacom18 Media Pvt Ltd Silver
             
Public Relations Cat 23a : Food and Beverages 6 Saffola Masala Oats #BreakUpWIthJunk Marico Limited Bronze
Public Relations Cat 23b : Consumer goods: Toiletries, Cosmetics and Healthcare 12 Saffolalife #SmallStepsToHealthyHeart Marico Limited Bronze
Public Relations Cat 23c : Luxury goods, Fashion & Beauty 3 Adidas Odds by Adidas Taproot Dentsu Silver
Public Relations Cat 23d : Household and Business Appliances 2 Godrej Appliances UnhungryIndia AdFactors PR Gold
Public Relations Cat 23g : Financial Services 10 ClearTax ClearTax - Making Income Tax Easy Value 360 Communications Bronze
Public Relations Cat 23h : Household Products and Maintenance 2 GoodKnight Goodknight encourages kids to step outside with the Launch of India’s first fabric roll-on mosquito repellent Godrej inds Silver
Public Relations Cat 23i : Media and Publications 4 Fever 104 FM Don't Shame The Name JWT India Bronze
Public Relations Cat 23j : Business and Home Services 1 Shopmatic Empowering SMEs: Shopmatic Value 360 Communications Silver
Public Relations Cat 23k : Retail Advertising 4 Cafe Coffee Day Launch of Café Coffee Day’s winter menu, ‘Magical Brews’ Madison Public Relations Bronze
Public Relations Cat 23m : Corporate 1 Urban Ladder Mattress Tester Urban Ladder Gold
Public Relations Cat 23m : Corporate 3 Godrej Appliances UnhungryIndia AdFactors PR Silver
Public Relations Cat 23m : Corporate 9 Jaslok Hospital and Research Centre The Dyslexic Captcha Dentsu Webchutney Gold
Public Relations Cat 23m : Corporate 12 Karma Filter Tips Butts to Buds The Social Street Bronze
Public Relations Cat 23m : Corporate 13 TATA Power Delhi Distribution Limited An Independence Day Free From Kite Flying Accidents Innocean Worldwide Communications Bronze
Public Relations Cat 23m : Corporate 20 Asian Paints Asian Paints & St+Art- Bringing art to the masses Madison Public Relations Silver
Public Relations Cat 23m : Corporate 22 IndusInd Bank Realising the Olympic dream Adfactors PR Bronze
Public Relations Cat 23n : Public Service, Appeals and Charity 5 Om Creations Trust Down's Syndrome art winning hearts Adfactors PR Gold
Public Relations Cat 23n : Public Service, Appeals and Charity 15 Saffolalife #SmallStepsToHealthyHeart Marico Limited Bronze
Public Relations Cat 23p : Events & Experiential PR 4 PMC Care Ganesh Immersion Booths Setu Advertising Private Limited Gold
Public Relations Cat 23p : Events & Experiential PR 5 Intel India EK Kadam Unnati Ki Aur Pulp Strategy Communications Pvt. Ltd. Bronze
Public Relations Cat 23p : Events & Experiential PR 8 Godrej Appliances UnhungryIndia AdFactors PR Bronze
Public Relations Cat 23p : Events & Experiential PR 14 Asian Paints Asian Paints & St+Art- I love Hyderabad Madison Public Relations Silver
Public Relations Cat 23p : Events & Experiential PR 24 Reckitt Benckiser India Pvt. Ltd - Mortein Mortein - Kill the real demons Havas Worldwide India Pvt. Ltd Silver
Public Relations Cat 23p : Events & Experiential PR 29 Saffola Masala Oats #BreakUpWIthJunk Marico Limited Bronze
Public Relations Cat 23p : Events & Experiential PR 30 Saffolalife #SmallStepsToHealthyHeart Marico Limited Bronze
Public Relations Cat 23q : Celebrity Endorsement 5 Adidas Odds by Adidas Taproot Dentsu Silver
Public Relations Cat 23q : Celebrity Endorsement 7 Reebok India Fit To Fight Isobar India Gold
Public Relations Cat 23q : Celebrity Endorsement 12 Saffolalife #SmallStepsToHealthyHeart Marico Limited Bronze
Public Relations Cat 23r : Sponsorship 3 Airtel Make Your Run Count JWT India Bronze
Public Relations Cat 23r : Sponsorship 8 IndusInd Bank Realising the Olympic dream Adfactors PR Silver
Public Relations Cat 23s : Integrated Campaign led by PR 5 Godrej Appliances UnhungryIndia AdFactors PR Gold
Public Relations Cat 23s : Integrated Campaign led by PR 9 Adidas Odds by Adidas Taproot Dentsu Silver
Public Relations Cat 23s : Integrated Campaign led by PR 15 IndusInd Bank Realising the Olympic dream Adfactors PR Bronze
Public Relations Cat 23s : Integrated Campaign led by PR 16 Star World Premiere HD Creating Channel Mindspace for Star World Premiere HD Weber Shandwick Bronze
Public Relations Cat 23s : Integrated Campaign led by PR 18 Saffolalife #SmallStepsToHealthyHeart Marico Limited Bronze
             
Brand Activation Cat 22a : Food 3 KFC Teleconnect To Nashville Blink Digital India Pvt Ltd Bronze
Brand Activation Cat 22b : Beverages 3 Red Bull Red Bull Soapbox Race 2016 Wizcraft International Entertainment Pvt. Ltd Bronze
Brand Activation Cat 22c : Toiletries, Cosmetics and Healthcare 6 Health Assure Spot of Sun The Social Street Silver
Brand Activation Cat 22c : Toiletries, Cosmetics and Healthcare 2 Concerta ADHD Symptom Stamps Medulla Communications Bronze
Brand Activation Cat 22d : Clothing,  Innerwear,  Footwear and Accessories 6 American Tourister Uber Tourister Taproot Dentsu Bronze
Brand Activation Cat 22d : Clothing,  Innerwear,  Footwear and Accessories 7 Adidas Odds by Adidas Taproot Dentsu Bronze
Brand Activation Cat 22g : Telecom Products and Services 3 Airtel Open Network Taproot Dentsu Silver
Brand Activation Cat 22g : Telecom Products and Services 1 Airtel Lifesaving Wallpapers Taproot Dentsu Bronze
Brand Activation Cat 22j : Media and Publications 21 TNL Radio Network Sugar Free Radio TBWA\Sri Lanka Silver
Brand Activation Cat 22j : Media and Publications 6 Star Plus Nayi Soch Cricket Campaign Star India Pvt. Ltd. Bronze
Brand Activation Cat 22j : Media and Publications 9 Eighteen Plus Duets Eighteen Plus a lot more The Social Street Bronze
Brand Activation Cat 22j : Media and Publications 13 Star Jalsha/West Bengal Police Bring Them Back The Social Street Bronze
Brand Activation Cat 22n : Corporate 16 Jaslok Hospital and Research Centre The Dyslexic Captcha Dentsu Webchutney Silver
Brand Activation Cat 22n : Corporate 54 TNL Radio Network Sugar Free Radio TBWA\Sri Lanka Silver
Brand Activation Cat 22n : Corporate 51 Star Jalsha/West Bengal Police Bring Them Back The Social Street Bronze
Brand Activation Cat 22o : Public Service, Appeals and Charity 10 Doors Step School World's first streets named after Street kids. FCB Interface, Mumbai Silver
Brand Activation Cat 22o : Public Service, Appeals and Charity 18 WORK IN INDIA MUKHOTA - Life Saving Mask Kinetic India Bronze
Brand Activation Cat 22p : Ambient Media 8 Doors Step School World's first streets named after Street kids. FCB Interface, Mumbai Bronze
Brand Activation Cat 22p : Ambient Media 19 Varuna Pumps Life Saving Lightning Billboard Scarecrow Communications Bronze
Brand Activation Cat 22q : Use of Promotional Stunts and Live Advertising  3 KFC Teleconnect To Nashville Blink Digital India Pvt LTd Silver
Brand Activation Cat 22q : Use of Promotional Stunts and Live Advertising  16 Airtel AIRTEL OPEN NETWORK Milestone Brandcom Silver
Brand Activation Cat 22q : Use of Promotional Stunts and Live Advertising  6 Star Plus Nayi Soch Cricket Campaign Star India Pvt. Ltd. Bronze
Brand Activation Cat 22q : Use of Promotional Stunts and Live Advertising  19 Pepsi Pepsimoji Mood Vending Machine JWT India Bronze
Brand Activation Cat 22r : Use of Live Shows/Concerts/Festivals 4 Good Day Stars in their Eyes The Social Street Gold
Brand Activation Cat 22r : Use of Live Shows/Concerts/Festivals 16 Reckitt Benckiser India Pvt. Ltd - Mortein Mortein - Kill the real demons Havas Worldwide India Pvt. Ltd Silver
Brand Activation Cat 22r : Use of Live Shows/Concerts/Festivals 8 Dabur Lajja Kavach Conquering the world's largest battle ground of brands -with shield of dignity Milestone Brandcom Bronze
Brand Activation Cat 22s : Use of Guerrilla Marketing in a Promotional Campaign (Small Scale) 3 Morning Fresh Bro'ster Dentsu Webchutney Silver
Brand Activation Cat 22t : Use of non-Traditional Ambient in a Promotional Campaign (Large Scale) 8 Star Jalsha Bring Them Back The Social Street Silver
Brand Activation Cat 22u : Use of Customer in-Store Experience  7 Health Assure Spot of Sun The Social Street Gold
Brand Activation Cat 22u : Use of Customer in-Store Experience  2 Concerta ADHD Symptom Stamps Medulla Communications Silver
Brand Activation Cat 22v : Sponsorship or Partnership Campaigns 2 American Tourister Uber Tourister Taproot Dentsu Silver
Brand Activation Cat 22v : Sponsorship or Partnership Campaigns 8 Star Jalsha Bring Them Back The Social Street Silver
Brand Activation Cat 22v : Sponsorship or Partnership Campaigns 4 Good Day Stars in their Eyes The Social Street Bronze
Brand Activation Cat 22w : Programmes that use multiple media platforms in one promotional campaign 12 Adidas Odds by Adidas Taproot Dentsu Gold
Brand Activation Cat 22w : Programmes that use multiple media platforms in one promotional campaign 27 Airtel Open Network Taproot Dentsu Silver
             
Branded Content Cat 21a : Best fictional program, series or film where a client has successfully created a drama, comedy or miniseries around a product or brand including TV, mini-series, web series, cinema, DVD releases and online/digital. 9 Pepsi Pepsi Mini Series JWT India Gold
Branded Content Cat 21a : Best fictional program, series or film where a client has successfully created a drama, comedy or miniseries around a product or brand including TV, mini-series, web series, cinema, DVD releases and online/digital. 3 ITC Vivel Amitabh Bachchan Unblushed | #AbSamjhautaNahin Culture Machine Silver
Branded Content Cat 21a : Best fictional program, series or film where a client has successfully created a drama, comedy or miniseries around a product or brand including TV, mini-series, web series, cinema, DVD releases and online/digital. 20 Tata Tiago The untold story of India’s biggest branded content series ever Maxus Bronze
Branded Content Cat 21b : Best non-fiction program, series or film where a client has successfully created a reality, documentary or entertainment show around a product(s) or brand(s) including TV, mini-series, web series, cinema, DVD releases and online/digital. 19 Sonata When Women’s Courage prevailed from 8PM to 8AM maxus Gold
Branded Content Cat 21b : Best non-fiction program, series or film where a client has successfully created a reality, documentary or entertainment show around a product(s) or brand(s) including TV, mini-series, web series, cinema, DVD releases and online/digital. 13 Nestle + Nanhi Kali School Chali Main Famous Innovations Digital Creative Pvt Ltd Silver
Branded Content Cat 21b : Best non-fiction program, series or film where a client has successfully created a reality, documentary or entertainment show around a product(s) or brand(s) including TV, mini-series, web series, cinema, DVD releases and online/digital. 1 The Roadster Life Co. #RoadsterProject Brave New World Communications Pvt. Ltd. Bronze
Branded Content Cat 21b : Best non-fiction program, series or film where a client has successfully created a reality, documentary or entertainment show around a product(s) or brand(s) including TV, mini-series, web series, cinema, DVD releases and online/digital. 25 Vodafone Vodafone gave the ultimate AGNIPARIKSHA Maxus Bronze
Branded Content Cat 21c : Best brand or product integration into a feature film, existing TV show and/or series including TV, mini-series, web series, cinema, DVD releases and online/digital. 17 Rin Detergent Powder Bollywood Sings the Rin's Anthem Mindshare Silver
Branded Content Cat 21c : Best brand or product integration into a feature film, existing TV show and/or series including TV, mini-series, web series, cinema, DVD releases and online/digital. 20 Saffola Active Integration of Saffola Active with Ki & Ka Madison MATES Silver
Branded Content Cat 21c : Best brand or product integration into a feature film, existing TV show and/or series including TV, mini-series, web series, cinema, DVD releases and online/digital. 4 OPPO Mobiles India Pvt. Ltd OPPO CAMERA PHONE on 24 Season-2 – A SPECIAL MEMBER OF THE ANTI TERRORIST UNIT Viacom18- Brand Solutions Bronze
Branded Content Cat 21c : Best brand or product integration into a feature film, existing TV show and/or series including TV, mini-series, web series, cinema, DVD releases and online/digital. 24 Tata Tiago The untold story of India’s biggest branded content series ever Maxus Bronze
Branded Content Cat 21d : Best use or integration of experiential events, Creative positioning of a brand using events, festivals, flash mobs, installations, etc.  10 Gatorade Gatorade - Sweat It To Get It Dentsu Webchutney Gold
Branded Content Cat 21d : Best use or integration of experiential events, Creative positioning of a brand using events, festivals, flash mobs, installations, etc.  29 Sonata When Women’s Courage prevailed from 8PM to 8AM maxus Gold
Branded Content Cat 21d : Best use or integration of experiential events, Creative positioning of a brand using events, festivals, flash mobs, installations, etc.  14 Carnival Cinemas Happy Dogs Happy Diwali The Social Street Bronze
Branded Content Cat 21d : Best use or integration of experiential events, Creative positioning of a brand using events, festivals, flash mobs, installations, etc.  26 Nestle + Nanhi Kali 100 m Run Extra Famous Innovations Digital Creative Pvt Ltd Bronze
Branded Content Cat 21e : Best use of integration of user generated content. 2 Chaayos Tea Cafe Single Mom Double Parent Taproot Dentsu Bronze
Branded Content Cat 21e : Best use of integration of user generated content. 5 Nutralite World's First Healthgram Tonic Media Digital Pvt Ltd. Bronze
Branded Content Cat 21f : Best use or integration of music
Including music in original branded content, brand integration into music distribution or promotion, the creation of a music-based program or platform.
10 Dove Dove - Reframing the beauty debate in INdia Mindshare Gold
Branded Content Cat 21f : Best use or integration of music
Including music in original branded content, brand integration into music distribution or promotion, the creation of a music-based program or platform.
12 Nestle + Nanhi Kali School Chali Main Famous Innovations Digital Creative Pvt Ltd Gold
Branded Content Cat 21f : Best use or integration of music
Including music in original branded content, brand integration into music distribution or promotion, the creation of a music-based program or platform.
7 Rin Detergent Powder Bollywood Sings the Rin's Anthem Mindshare Silver
Branded Content Cat 21f : Best use or integration of music
Including music in original branded content, brand integration into music distribution or promotion, the creation of a music-based program or platform.
13 Nanhi Kali Nanhi Kali Voice Academy Famous Innovations Digital Creative Pvt Ltd Silver
Branded Content Cat 21g : Best use or integration of offline media such as print, out of home, etc. 1 Nestle + Nanhi Kali Illustrated Children's Books Famous Innovations Digital Creative Pvt Ltd Gold
Branded Content Cat 21g : Best use or integration of offline media such as print, out of home, etc. 2 Nanhi Kali Nanhi Kali Voice Academy Famous Innovations Digital Creative Pvt Ltd Silver
Branded Content Cat 21h : Best integrated entertainment content campaign which uses more than 2 media. 8 Sonata When Women’s Courage prevailed from 8PM to 8AM maxus Bronze
             
Print Craft Cat 25a : Art Direction for Print Advertising 28 Wood Arts Life Story 1 The Social Street Bronze
Print Craft Cat 25a : Art Direction for Print Advertising 29 Life Story 2
Print Craft Cat 25a : Art Direction for Print Advertising 30 Life Story 3
Print Craft Cat 25a : Art Direction for Print Advertising 58 Universal Delivery Solutions Two Flags - Luxembourg to Sierra Leone DENTSU IMPACT- DENTSU AEGIS NETWORK Bronze
Print Craft Cat 25a : Art Direction for Print Advertising 59 Two Flags - Poland to Bulgaria
Print Craft Cat 25a : Art Direction for Print Advertising 60 Two Flags - Sudan to Yemen
Print Craft Cat 25a : Art Direction for Print Advertising 73 Apollo Tyres Ltd. Inflated Tyres - Office Cocktail Art Bronze
Print Craft Cat 25a : Art Direction for Print Advertising 74 Inflated Tyres - Date
Print Craft Cat 25a : Art Direction for Print Advertising 91 India Radio Forum Soldier Scarecrow Communications Bronze
Print Craft Cat 25a : Art Direction for Print Advertising 92 Poultry Farmer
Print Craft Cat 25a : Art Direction for Print Advertising 93 Postman
Print Craft Cat 25a : Art Direction for Print Advertising 31 Madhya Pradesh Police Ujjain Door Step - Resort The Social Street Bronze
Print Craft Cat 25a : Art Direction for Print Advertising 32 Door Step - Office
Print Craft Cat 25a : Art Direction for Print Advertising 33 Door Step - Home
Print Craft Cat 25a : Art Direction for Print Advertising 39 Panasonic Suspect All – Panasonic CCTV Taproot Dentsu Silver
Print Craft Cat 25a : Art Direction for Print Advertising 67 Atharv Academy Gypsies of Maharashtra - Vasudev Enormous Brands LLP Silver
Print Craft Cat 25a : Art Direction for Print Advertising 68 Gypsies of Maharashtra - Lavani
Print Craft Cat 25a : Art Direction for Print Advertising 69 Gypsies of Maharashtra - Dombari
Print Craft Cat 25b : Art Direction for - Below the line work 34 Integriti Clothing Integriti - The Inspiration Book Autumn Winter Communications and Design Silver
Print Craft Cat 25b : Art Direction for - Below the line work 35 PEPPERMINT CLOTHING PVT LTD Floral Diary Autumn Winter Communications and Design Bronze
Print Craft Cat 25b : Art Direction for - Below the line work 40 Enormous Brands Happier New Year Enormous Brands LLP Bronze
Print Craft Cat 25b : Art Direction for - Below the line work 6 Osho Industries Ltd. Osho Industries Viral Pandya Gold
Print Craft Cat 25c : Copywriting (Below 100 words) 29 LIFE Villian ideas@work Silver
Print Craft Cat 25c : Copywriting (Below 100 words) 30 Bae
Print Craft Cat 25c : Copywriting (Below 100 words) 38 Brain
Print Craft Cat 25c : Copywriting (Below 100 words) 20 Adidas Odds by Adidas Taproot Dentsu Bronze
Print Craft Cat 25c : Copywriting (Below 100 words) 14 Radio One 94.3 FM Robert Johnson Madison BMB Silver
Print Craft Cat 25c : Copywriting (Below 100 words) 15 Jimi Hendrix
Print Craft Cat 25c : Copywriting (Below 100 words) 16 Albert King
Print Craft Cat 25d : Copywriting (Above 100 words) 7 Antim Yatra Farewell - Brother The Social Street Bronze
Print Craft Cat 25d : Copywriting (Above 100 words) 8 Farewell - Mother
Print Craft Cat 25d : Copywriting (Above 100 words) 9 Farewell - Father
Print Craft Cat 25d : Copywriting (Above 100 words) 20 Health Assure Spot of Sun - Star The Social Street Bronze
Print Craft Cat 25d : Copywriting (Above 100 words) 21 Spot of Sun - Home
Print Craft Cat 25d : Copywriting (Above 100 words) 22 Spot of Sun - Teacher
Print Craft Cat 25d : Copywriting (Above 100 words) 19 Adidas adidas - tale of two Taproot Dentsu Silver
Print Craft Cat 25d : Copywriting (Above 100 words) 26 India Radio Forum Poultry Farmer Scarecrow Communications Silver
Print Craft Cat 25d : Copywriting (Above 100 words) 27 Soldier
Print Craft Cat 25d : Copywriting (Above 100 words) 28 Postman
Print Craft Cat 25e : Best Use of Illustration 23 Panasonic Suspect All – Panasonic CCTV Taproot Dentsu Silver
Print Craft Cat 25e : Best Use of Illustration 33 HITACHI EQUAL COMFORT 3 DENTSU IMPACT- DENTSU AEGIS NETWORK Silver
Print Craft Cat 25e : Best Use of Illustration 34 EQUAL COMFORT 2
Print Craft Cat 25e : Best Use of Illustration 35 EQUAL COMFORT 1
Print Craft Cat 25e : Best Use of Illustration 46 Atharv Academy Gypsies of Maharashtra - Vasudev Enormous Brands LLP Silver
Print Craft Cat 25e : Best Use of Illustration 47 Gypsies of Maharashtra - Lavani
Print Craft Cat 25e : Best Use of Illustration 48 Gypsies of Maharashtra - Dombari
Print Craft Cat 25e : Best Use of Illustration 49 Red FM Redtro 106.4 Pollution - Sasson ki Zaroorat JWT India Bronze
Print Craft Cat 25e : Best Use of Illustration 50 Potholes - Raah mei unse
Print Craft Cat 25e : Best Use of Illustration 51 Floods - Yeh mausam ka jadoo
Print Craft Cat 25e : Best Use of Illustration 54 Public Toilet - Kabhi Cadel Road
Print Craft Cat 25e : Best Use of Illustration 55 PDA - Ghoonghat ki aad se
Print Craft Cat 25e : Best Use of Illustration 56 Cricket - Aisi Deewangi
Print Craft Cat 25e : Best Use of Illustration 72 Enormous Brands Happier New Year Enormous Brands LLP Silver
Print Craft Cat 25f : Best Use of Typography 2 Integriti Clothing The Inspiration book Autumn Winter Communications and Design Bronze
Print Craft Cat 25f : Best Use of Typography 6 Wood Arts Life Story 1 The Social Street Bronze
Print Craft Cat 25f : Best Use of Typography 7 Life Story 2
Print Craft Cat 25f : Best Use of Typography 8 Life Story 3
Print Craft Cat 25f : Best Use of Typography 9 Madhya Pradesh Police Ujjain Door Step - Resort The Social Street Silver
Print Craft Cat 25f : Best Use of Typography 10 Door Step - Office
Print Craft Cat 25f : Best Use of Typography 11 Door Step - Home
Print Craft Cat 25g : Best Use of Photography 2 PEPPERMINT CLOTHING PVT LTD Tales of Bling & Bloom Autumn Winter Communications and Design Silver
Print Craft Cat 25g : Best Use of Photography 4 Ocean dream diaries
Print Craft Cat 25g : Best Use of Photography 5 Glossy Garden Stories
Print Craft Cat 25g : Best Use of Photography 12 Integriti Clothing The Inspiration book Autumn Winter Communications and Design Bronze
Print Craft Cat 25g : Best Use of Photography 14 Amol Jadhav Photography EYEBALL Amol Jadhav Photography Silver
Print Craft Cat 25g : Best Use of Photography 15 EYEBALL
Print Craft Cat 25g : Best Use of Photography 16 Visual Perspective
Print Craft Cat 25h : Best use of Computer Generated Imagery 7 Wildlife Conservation Trust Paint Brush - Squirrel The Social Street Bronze
Print Craft Cat 25h : Best use of Computer Generated Imagery 8 Paint Brush - Mongoose
Print Craft Cat 25h : Best use of Computer Generated Imagery 9 Paint Brush - Indian Weasel
Print Craft Cat 25h : Best use of Computer Generated Imagery 15 P. N. Gadgil & Sons Parrot ideas@work Bronze
Print Craft Cat 25h : Best use of Computer Generated Imagery 16 Horse
Print Craft Cat 25h : Best use of Computer Generated Imagery 17 Elephant
Print Craft Cat 25h : Best use of Computer Generated Imagery 27 Apollo Tyres Ltd. Inflated Tyres - Date Cocktail Art Bronze
Print Craft Cat 25h : Best use of Computer Generated Imagery 28 Inflated Tyres - Party
             
Direct Cat 20a : 20a : Flat Mail 1 Shaping Demand and Practices Khoon Ka Rishta BBC Media Action India ltd. - Silver
Direct Cat 20a : 20a : Flat Mail 2 Osho Industries Ltd. Unzip the potential Viral Pandya - Gurgaon Bronze
Direct Cat 20b : 20b : Dimensional Mail 1 Gap Gap Mumbai Toast Events Pvt Ltd - Mumbai Bronze
Direct Cat 20b : 20b : Dimensional Mail 23 Godrej Security Solutions The News Necklace JWT India - Mumbai Silver
Direct Cat 20b : 20b : Dimensional Mail 30 Nestle + Nanhi Kali Illustrated Children's Books Famous Innovations Digital Creative Pvt Ltd - Mumbai Silver
Direct Cat 20c : 20c : Direct Response Print 21 Adidas Odds by Adidas Taproot Dentsu - Mumbai Gold
Direct Cat 20c : 20c : Direct Response Print 22 Adidas Adidas Tale of Two Taproot Dentsu - Mumbai Silver
Direct Cat 20d : 20d : Direct Response (TV, Radio & infomercial) 1 Ola Ola Micro Happy Mcgarrybowen - Bangalore Bronze
Direct Cat 20d : 20d : Direct Response (TV, Radio & infomercial) 7 MAX HOSPITALS STROKE DENTSU IMPACT- DENTSU AEGIS NETWORK - Gurgaon Silver
Direct Cat 20d : 20d : Direct Response (TV, Radio & infomercial) 15 Adidas Adidas Tale of Two Taproot Dentsu - Mumbai Silver
Direct Cat 20d : 20d : Direct Response (TV, Radio & infomercial) 16 Adidas Odds by Adidas Taproot Dentsu - Mumbai Gold
Direct Cat 20e : 20e : Direct Response Digital 2 Ola Ola- Drunk tweets Happy mcgarrybowen - Bangalore Bronze
Direct Cat 20e : 20e : Direct Response Digital 3 Flipkart Flipstakart Dentsu Webchutney - Bangalore Bronze
Direct Cat 20e : 20e : Direct Response Digital 9 The Beer Cafe Sonam Gupta Bewafaa Hai Taproot Dentsu - Gurgaon Bronze
Direct Cat 20e : 20e : Direct Response Digital 12 Jaslok Hospital and Research Centre The Dyslexic Captcha Dentsu Webchutney - Gurgaon Gold
Direct Cat 20e : 20e : Direct Response Digital 23 Indian Red Cross Society Blood Banking JWT India - Bangalore Silver
Direct Cat 20f : 20f : Direct Response Email marketing 3 Adlabs Imagica The Most Magical Email Sideways Consulting LLP - MUMBAI Silver
Direct Cat 20f : 20f : Direct Response Email marketing 4 Tata Teleservices Limited The e-mailer that refused to load ibs - Mumbai Silver
Direct Cat 20g : 20g : Direct Response Mobile Marketing 1 American Tourister Uber Tourister Taproot Dentsu - Mumbai Bronze
Direct Cat 20g : 20g : Direct Response Mobile Marketing 2 Maruti Suzuki India Limited No Po Po: Honk less, earn rewards Dentsu Webchutney - Gurgaon Silver
Direct Cat 20g : 20g : Direct Response Mobile Marketing 3 Indian Red Cross Society Blood Banking JWT India - Bangalore Gold
Direct Cat 20g : 20g : Direct Response Mobile Marketing 4 Vodafone India Limited Vodafone M-pesa Green Currency Kinetic India - Mumbai Bronze
Direct Cat 20h : 20h : Direct Campaign using Any 2 form 1 Ola Ola- Micro Happy Mcgarrybowen - Bangalore Bronze
Direct Cat 20h : 20h : Direct Campaign using Any 2 form 7 Adidas Odds by Adidas Taproot Dentsu - Mumbai Gold
             
Radio Single Cat 2c : Beverages No Metals
Radio Single Cat 3c : Toiletries, Cosmetics and Healthcare  No Metals
Radio Single Cat 7c : Telecom Products and Services  No Metals
Radio Single Cat 8c : Financial Services  No Metals
Radio Single Cat 9c : Household Products and Maintenance No Metals
Radio Single Cat 12c : Retail Advertising  No Metals
             
Broadcaster Cat 1 : Best launch of a TV channel No Metals
Broadcaster Cat 5 : Best TV comedy show promo No Metals
Broadcaster Cat 6 : Best TV kids program promo No Metals
Broadcaster Cat 7 : Best TV news channel promo No Metals
Broadcaster Cat 10 : Best TV program for Cause related Marketing No Metals
Broadcaster Cat 11 : Best regional TV program promo (other than Hindi and English) No Metals
Broadcaster Cat 12 : Best regional language channel launch (other than Hindi and English) No Metals
             
Brand Activation Cat 22e : Household and Business Appliances No Metals
Brand Activation Cat 22f : Automotive Vehicles and Accessories No Metals
Brand Activation Cat 22h : Financial Services No Metals
Brand Activation Cat 22i : Household Products and Maintenance No Metals
Brand Activation Cat 22k : Business and Home Services No Metals
Brand Activation Cat 22l : Retail Advertising No Metals
Brand Activation Cat 22m : Travel, Entertainment and Leisure No Metals
             
Public Relations Cat 23e : Automotive Vehicles and Accessories No Metals
Public Relations Cat 23f : Telecom Products and Services No Metals
Public Relations Cat 23l : Travel, Entertainment and Leisure No Metals
Public Relations Cat 23o : Crisis Communications & Issue Management  No Metals
             

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