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Solutions Integrated Marketing Services clinches Best in India trophy at PMAA Awards 2006

Solutions Integrated Marketing Services clinches Best in India trophy at PMAA Awards 2006

Author | Pallavi Goorha | Friday, Aug 04,2006 5:47 AM

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Solutions Integrated Marketing Services clinches Best in India trophy at PMAA Awards 2006

The Promotion Marketing Association of Asia Awards has brought good news for Solutions Integrated Marketing Services. The agency has not only bagged the Best in India trophy, but won metals in individual category awards as well.

Founded in 1995 by a team of advertising and marketing professionals, Solutions had won the Silver Lady at the Abby’s as well.

At the PMAA Awards 2006, Solutions bagged Gold for its Murphy direct marketing campaign for Hewlett-Packard in the Best Use of Direct Mail category. The mailer sought to drive home the HP Compaq Business Desktop dc7600 PCs value proposition, of a product that defies failure.

The agency won a Silver for Run2Win program for Microsoft in the Best Sales Force Campaign category. The campaign was awarded as it had managed to not only motivate dealers but the sales force as well to sell more product or service among the core target audience.

This apart, Solutions has also bagged finalist certificates for ICICI Fiscal Nirvana in the Most Innovative Idea or Concept category, Philips Proactor in the Best B2B Campaign category, and ESPN school programme in the Most Effective Long Term Promotion Marketing Campaign category.

Commenting on the achievements, Srikant Sastri, Managing Director, Solutions, said, “After this exemplary performance in the PMAA Awards, Solutions will directly go on to compete with the best in the world, including South America, the US, Canada, Australia, the UK, Middle East and Europe, at Marketing Agencies Association Globes Recognition Programme (MAA Globes).”

The PMAA Awards recognises the very best in promotion marketing excellence and mastery throughout Asia.

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