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Sage India goes global, identifies thrust areas to boost growth in India

23-January-2007
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Sage India goes global, identifies thrust areas to boost growth in India

Sage India has officially been incorporated into the global Sage Publications group. This move reiterates Sage Publications’ commitment to the continuing strategic importance of Sage India as a major component of its global academic publishing business.

Founded in 1965 by Sara and George McCune, Sage Publications is a leading international publisher of journals, books, and electronic media for academic, educational, and professional markets. It has offices in the US, the UK, Singapore and India.

US-based President and CEO, Blaise Simqu said, “We are delighted that recent changes in Indian legislation have enabled us to incorporate Sage India fully into the group. Sage India has already added immense value to the group for over 25 years.”

He further said, “Sage is in India because this country has always been bursting with ideas and intellectual activity. Those ideas become articles in scientific journals and those ideas become books, and Sage is here to publish those books and journals and be part of the future of higher education in India.”

Stephen Barr, MD, SAGE London, said, “Sage India is a great success story. But the success of Sage India has come from achieving this double act of succeeding locally as a publisher in its own terms in the Indian market, and succeeding globally as an integral part of Sage’s worldwide vision and as an effective contributor to the global company’s publishing.”

Highlighting the strategic importance of Asia to academic publishing, Barr said, “We have looked on rather smugly in the last few years as suddenly the rest of the publishing world has discovered India and having a shiny new Indian operation has become the latest corporate requirement. We saw the potential of India long ago and have built something solid and fundamental, much more than just a piece of opportunist outsourcing.”

Tejeshwar Singh, former Managing Director, Sage India and non-executive chairman of the Board of Directors, who skillfully steered Sage India for over 25 years, spoke about his successor Vivek Mehra. “Vivek makes an excellent choice to guide the company forward as Managing Director. He shares my vision of Sage India’s future as a publishing house and I have no doubts that he is equally committed, as I have been, to nurturing the company’s core business and its people, even as he opens up new areas of activity for the company to explore in the years ahead.”

Outlining the thrust areas for future growth, Mehra said, “The first of three major thrust areas is to further strengthen the current Indian publishing programme. We produce close to 100 titles every year. I envisage this number increasing by approximately 20 per cent annually for the next five years (at least). I believe Response, our business books imprint, will lead with a growth rate of 25 per cent. The second thrust area is getting into core textbook publishing catering mainly to the domestic market. Finally, the third thrust area is to leverage India’s offerings to Sage globally. The world’s best software has key components from India and I don’t see why Sage’s world class publishing programme cannot have key components also delivered from India.”

Sage Publications has also unveiled its new corporate office on Mathura Road in Delhi.

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