Top Story

e4m_logo.png

Home >> Marketing >> Article

Renault launches its first Design Academy in India to foster fresh talent in Car Design

03-March-2017
Font Size   16
Share
Renault launches its first Design Academy in India to foster fresh talent in Car Design

Renault is all geared up to nurture fresh talent in car design with the start of it’s first-ever Renault Design Academy in Chennai. The Design Academy will commence on April 3, 2017 and will operate out of the Renault Design Studio in Chennai, India, a brand new facility fully equipped for developing new vehicles.

The Design Academy project in India is organsed by Renault Design and developed under the lead of Patrick Lecharpy, VP, Advanced Design and Head of Renault Design India Studios; Luciano Bove, Design Academy Head of Program and Advanced Design Manager; Alain Lonay, New Design Director Mumbai and Chennai studios and Philippe Ponceau, General Manager, Chennai Studio. As part of the programme, an exclusive six months training in car design will be offered to select six design graduates, after which they will get a Professional Internship certificate and the best two candidates will receive a permanent designer job offer from Renault.

Lecharpy said, “India remains one of the important markets for Groupe Renault. The start of the New Design Academy is a testimony of our strong customer centric approach and long-term vision to strategically developing the skill-set of its workforce. With the Design Academy, we decided to make an extra step to train young talents, select the best and put them together in one of our foreign Design Studio. We will give a project to develop for which they will get the chance they were waiting for to unleash their creative abilities and skills.”

A total of 400 entries were received from various parts of the world including Italy, USA, Russia, India, Brazil, Argentina, Poland, France, Germany, UK, Iran, Korea, Japan and China. The judging panel comprising Lecharpy, Bove, Lonay and Ponceau selected the below mentioned six candidates on the basis of their creativity and skills level.

§  Rohit Dhiman, India (IAAD Design University in Torino Italy)

§  Smitesh Chavanke, India (ISD RUBIKA Design school Pune)

§  Nikhil Sorte, India (ISD RUBIKA Design school Pune India)

§  Yimeng Li, China (CCS Detroit Design school USA)

§  Alireza Salehi, Iran (IAAD Design University in Torino Italy)

§  Gautam Muthuswamy, India (ISD RUBIKA Design school Pune)

During the six months internship program, these selected 6 candidates will be working on a project given to them, under the watchful eye of a team of 12 Renault designers (from France and India) including the Program Director, Lecharpy and Design Manager, Bove. The candidates will have several projects progress meetings and a final presentation to top management. The various training modules that will be provided to the candidates include Exterior and Interior design, C&T & Trends, Digital Modelling, Manual Modelling, French automobile Design, Design Management etc.

Renault Design has a long history of ties with Design Schools worldwide. It has been offering internships to talented students in its design studios across the global design organisation- France, Korea, Romania, Brazil and India.

Tags

Speaking to exchange4media, Shreyams Kumar M V, Joint Managing Director, Mathrubhumi shared his views on IRS 2017

The channel re-branded itself to verbalise what it stands for to its audience and partners

Speaking with exchange4media, Rishi Darda, Joint Managing Director and Editorial, Lokmat Media Group shared his vision for regional publications and the impact of IRS 2017 on the print industry.

Nisha Narayan, COO & Director, RED FM & Redtro and CEO, Digital Radio (Mumbai) Broadcasting Ltd, shares her insights on how radio is a powerful medium in terms of advertising and what can be done to take it to the next level

In the Top 10 Advertisers list, FMCG brand Hindustan Lever, Reckitt Benckiser India and Procter & Gamble retained its top three spots

Dentsu Webchutney has reprised its ‘The Racist Cover’ campaign this time with an interesting physical manifestation of the idea to demonstrate it in an innovative way

These five mobile ad campaigns enticed users to the point of immersion and led to brilliant ways for consumers to engage with the brands