Pitch CMO Summit: CM Sethi, Neeraj Chandra, Sandeep Kaul to lead discussions

Pitch CMO Summit: CM Sethi, Neeraj Chandra, Sandeep Kaul to lead discussions

Author | exchange4media News Service | Friday, Sep 16,2011 12:07 PM

Pitch CMO Summit: CM Sethi, Neeraj Chandra, Sandeep Kaul to lead discussions

The much awaited annual Pitch CMO Summit is back, celebrating eight years of engaging marketers. This year, the Summit will be held in three cities – Mumbai (November 21), Bangalore (November 23) and New Delhi (November 25).

The theme for the Summit this year is ‘Indian Marketing: Breaking New Grounds’. CEOs, CMOs and marketing heads of the best of brands that are breaking new grounds will share detailed case-study presentations at the Summit.

Some marketers that will be making key presentations at the summit include Chander Mohan Sethi, CMD, Reckitt Benckiser (Keynote Speaker); Neeraj Chandra, COO, Britannia Industries (Keynote Speaker); Sandeep Kaul, Head- Personal Care Division, ITC (Special Address); Bhuwan Gaurav, Marketing Head, Tanishq; Christian Saffer, Marketing Director, BMW India; Krishnadeep Baruah, Director Marketing, RIM India (BlackBerry); K Ramakrishnan, President, Marketing, Cafe Coffee Day; Lutz Kothe, Head of Marketing and PR, Volkswagen Passenger Cars, Volkswagen Group Sales India; Nigel Wark, Executive Director of Marketing, Sales and Service, Ford India; Sharmili Rajput, Marketing Director, Oriflame India; Srinivas Murthy, Director, Marketing (Flavours, Coca Cola India; Sumit Sahay, Marketing Head, Infiniti Retail (Croma); Vidur Vyas, Marketing Director, PepsiCo India- Foods, among others.

Speaking about the Summit, Annurag Batra, Chairman and Editor-in-Chief, exchange4media Group, said, “Pitch CMO Summit is Indian marketing landscape’s definitive marketing and branding conference and marketers look forward to it. This summit is the ‘Kumbh’ of marketers.”

Talking about the theme, Amit Agnihotri, Co-founder & Director, exchange4media Group and Editor, Pitch Magazine said, “Indian consumers are evolving at a ferocious pace. They are becoming more value seeking, quality conscious, experimenting and more open to embrace new media. Savvy marketers are reading these signs of change and breaking new grounds. So in these exciting times, it perhaps came naturally to us at Pitch to take a microscopic look at brands and companies that are ‘Breaking New Grounds’.”

Also, this year, the Summit is going to Bangalore for the first time.

The Summit will explore how brands have broken new grounds in different ways on parameters like New Product Development, Pricing Innovations, Marketing Communication Effectiveness, Pioneering New Distribution & Retailing Trends; Customer Experience Management; Marketing Effectiveness in Under-Marketed categories.

Watch out for this space for more speakers and updates.

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