Top Story

e4m_logo.png

Home >> Marketing >> Article

Perfect Relations' Shashikant Someshwar to head Creation India

18-February-2015
Font Size   16
Share
Perfect Relations' Shashikant Someshwar to head Creation India

Creation, a global communications agency, part of the family of engagement brands anchored by Weber Shandwick; has announced the appointment of Shashikant Someshwar as head of Creation India. He replaces Dilip Yadav who will be leaving the organisation to pursue personal interests.

Someshwar will lead a team of more than 30 consultants working across a broad portfolio of accounts. He will be based in New Delhi and will be tasked with further accelerating the dynamic growth of Creation’s business across the country including current hubs in Mumbai and Bangalore, as well as the capital.

In a career spanning over sixteen years, Someshwar has led many successful, high-profile communications campaigns across a diverse blue-chip client set. He was previously Vice President at Perfect Relations and has deep experience of developing and managing high growth operations.

“Someshwar is a highly talented, creative professional with an impressive track record. It’s great to have someone of his caliber join our already highly successful and rapidly expanding team in India,” said George Coleman, president, Creation. “Creation is on a high-growth trajectory globally, with client work now being delivered across more than 30 offices around the world. We will be making more strategic hires throughout the year to further fuel growth, and India was a priority focus given the incredible potential of this market.”

Commenting on Dilip Yadav’s departure, Tim Sutton, Chairman, Weber Shandwick Asia Pacific said,  “We are very sad to see Dilip leave us. He has been a wonderful and loyal member of Weber Shandwick for over 20 years and, prior that, Corporate Voice | Weber Shandwick. He leaves with our warm thanks and very best wishes.”
 

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.