Non-Bank Mobile Wallet app Oxigen Wallet has been announced the title sponsor of the Masters Champions League (MCL) Twenty20 tournament. With this sponsorship, the inaugural season of MCL will be known as the ‘Oxigen Masters Champions League’. The matches will be held at Sharjah Cricket Association Stadium and Dubai International Cricket Stadium (DICS), slated to start on 28 January 2016.
MCL has also secured Mahendra Singh Dhoni, as their brand ambassador. Six teams will take part in the tournament led by an icon player and each team has been named after zodiac signs, such as Libra, Gemini, Sagittarius, Virgo, Capricorn and Leo.
The first MCL match has been scheduled with two former teammates, Sourav Ganguly from Libra Legends and Virender Sehwag from Gemini Arabians, leading their teams to play against each other at the DICS. Players like Brian Lara, Muttiah Muralitharan, Adam Gilchrist, Paul Collingwood, Brett Lee, Jacques Kallis, Mahela Jayawardene and Kumar Sangakkara among others have also been roped in by various MCL teams. The final match of the MCL will also be played at the DICS on 13 February 2016.
On becoming the Title Sponsors of MCL2020, Pramod Saxena, Chairman and Managing Director, Oxigen Services, said, “Enhancing our connect with sports, at an international level, Oxigen is proud to partner with Masters Champions League 2020 as their Title Sponsor. Our love for Cricket is a constant as it connects us to the masses in a cricket loving nation like India. With MCL 2020 we will further Oxigen’s global reach, by touching the lives of the NRIs living in the Gulf and other parts of the world, who can fulfil the needs of small payments for their families in India, for money transfers, recharges and utility payments.”
Zafar Shah, Chairman, MCL said, “We are delighted to have Oxigen joining us as the title sponsor for MCL. MCL will now be called ‘Oxigen MCL'. They are one of the most innovative brands in the world pioneering the genre of wallet-led payments in the online and offline industry. Oxigen as a brand has in a very short span created a niche and legacy in their market. I am sure this will be a long and enriching affiliation for both stakeholders.”
Elucidating further on the sponsorship, Meher Sarid, President, Corporate Affairs, Oxigen, commented, “UAE is a melting pot of young professionals with a high percentage of a cosmopolitan populace, which makes it a perfect destination to proliferate brand awareness for Oxigen Wallet. Oxigen has always experienced successful stints with sports and with this sponsorship, furthermore,with this sponsorship we continue to fulfill our objective of uplifting the sport. The tournament is fully approved by the Emirate Cricket Board and is also endorsed by the Federation of International Cricketers’ Association (FICA). This patronage serves our long term Global vision.”